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Gurkha Cigars: Taking on Tomorrow


News provided by

Gurkha Cigar Group, Inc.

Sep 04, 2013, 10:00 ET

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TAMARAC, Fla., Sept. 4, 2013 /PRNewswire/ -- Gurkha Cigar Group has a reputation that stands apart from the rest.  With a namesake following fearless soldiers of the 19th Century, Gurkha weathers any storm set forth today.  Outliving over one hundred and twenty-five years, the Gurkha Cigar Brand has battered the likes of world wars, great depressions, recessions, trade embargoes, and the turn of two centuries among many other events.

Today, Gurkha is a name in the industry of cigars synonymous with Rolls Royce in the industry of cars.  "We are the first super premium cigar.  We created the category!" declares Chairman Kaizad Hansotia.  In the 1980s when most cigars were selling between $2-3 per stick, Gurkha's cigars were going for $16-20.  In fact, in 2012, Gurkha created the world's most expensive cigars, the Raja, which sold for $500,000.00 per box. 

With a steady continued growth over the past three years, Kaizad Hansotia recently sought to introduce a more economical line of cigars into his mix.  It hasn't been easy for Gurkha Cigar Group, but it has always been a clear vision aimed at success.  With every leap of growth, Gurkha Cigar Group has had to take a half step back before tumbling forward even further.  Pushing into the field a force of soldiers ready to take on the world, the company grew quickly only to struggle with heightened demands and physical inventory.  Now, the company has taken a grasp on the situation and has decided to continue its growth while focusing on customer relations, satisfaction, and service as well as allowing its inventory to catch up to its success. 

This past month Cigar Aficionado rated the 125th XO with a 92, the highest rating for any of the other "Grandes" in its category.  Limited Edition Cigars such as the Cellar Reserve (limited to 10,000 boxes produced annually) sold out in less than one week this year after Cigar Journal rated it a 97.  In addition, Gurkha continues to blend the world's rarest and most expensive cigar in the HMR (His Majesty's Reserve) with a value over $20,000.00 per box.  With accolades such as these already in the bank, Hansotia and the team of Gurkha Soldiers based out of South Florida are poised and ready for the future bringing the newest additions of Ghost, 125th Anniversary Special Edition, and Cellar Reserve Limitada to the front lines this year.

Additionally, Gurkha Cigar Group relocated last year to a brand new headquarters fit for a king.  Taking a single building with four walls, Kaizad Hansotia transformed the new facility into a palace filled with marble, stones, rare woods embellished with a gold dusted finish, and a hidden blending room.  There's even a private smoking lounge and full top shelf bar upstairs for entertaining!  Three state of the art walk-through humidors measuring up as the largest in the world, a full warehouse, and top of the line air filtration cap the list of features included in the new office space.  There is no better venue like it, and no better place to continue growing into the future.

Stability, Growth, and Continued Success are the goals that Gurkha Cigar Group reaches for each day.  A fresh business model, consistent and new blends, and a new headquarter location are just a few ways in which the Gurkha team pushes to achieve these goals.  "Gurkha is a lifestyle.  People who smoke Gurkha cigars are not only smoking the very best, but they are making a statement of status," declares Kaizad Hansotia. 

SOURCE Gurkha Cigar Group, Inc.

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