Hanes® Offers Sock-Hungry Great Dane A Great Deal: Free Dog Treats For Life So He'll Stop Eating Socks

WINSTON-SALEM, N.C., Sept. 5, 2014 /PRNewswire/ -- To help satiate the hunger of the 3-year-old Great Dane from Portland who recently consumed 43 and a half socks, Hanes^®, America's No. 1 leading sock brand is offering the dog a tasty truce – free dog treats for the rest of his life.  While Hanes^® believes its socks are tasty footwear, it hopes this offer will get the Great Dane snacking on something that's much more pleasant for his tummy.

"If there's one place where socks don't belong, it's inside a Great Dane's stomach," said Sidney Falken, chief brand officer, Hanes. "Hopefully, this remarkable pooch finds the taste of delicious doggy treats more agreeable than a comfy pair of cotton socks."

Hanes has partnered with the GREENIES^® brand, makers of the #1 vet recommended pet specialty dental chews, to provide a lifetime's supply of treats for the Great Dane.  All it needs to know now is where to send the package.  Both brands hope the owners accept this offer and wish the Great Dane a speedy recovery after his surgery to remove the socks.  

And since the dog owners are down a few (43 to be exact) missing socks, Hanes won't leave them barefoot.  They plan to replenish their sock stock with a few of their latest and greatest varieties so their feet can stay soft, comfortable and dog-slobber free.

About Hanes
Hanes, America's No. 1 apparel brand^[1], is a leading brand of intimate apparel, underwear, sleepwear, socks and casual apparel. Hanes products can be found at leading retailers nationwide and online direct to consumers at www.Hanes.com.  Hanes is a flagship brand of Hanesbrands Inc. (NYSE: HBI) (www.Hanesbrands.com).

About The Nutro Company
The Nutro Company is a leading manufacturer of natural* pet food products sold exclusively at pet specialty stores. The Nutro Company's family of brands includes NUTRO® MAX®, NUTRO® NATURAL CHOICE® and NUTRO® ULTRA™ pet food brands in addition to the GREENIES® brands which include the U.S. leader in pet specialty dental chews and GREENIES® PILL POCKETS® treats. For more information, please visit www.nutro.com and www.greenies.com.

*With added vitamins and minerals.

Press Contacts:
Zach Goldsztejn, Weber Shandwick for Hanes
212-445-8468, [email protected]  

Bernadette Wallace, Hanes
336-519-6250, Bernadette.wallace@Hanesbrands.com

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SOURCE Hanes