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Hangzhou forme un partenariat avec le New York Times pour lancer la campagne « Mon histoire d'amour chinoise »


News provided by

Hangzhou Tourism Commission

Jan 08, 2014, 03:45 ET

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HANGZHOU, Chine, 8 janvier 2014 /PRNewswire/ -- Vous vous souvenez de Vous avez un message ? Les réseaux virtuels permettent aux choses impossibles de la vie de se réaliser – c'est le côté romantique d'Internet. À l'approche de la Saint-Valentin, Hangzhou a lancé la campagne « Mon histoire d'amour chinoise » (My Chinese Love Story) sur sa page Facebook, afin d'encourager les gens à ne pas avoir peur d'exprimer leur amour. Elle apportera quelque chose de spécial à la Saint-Valentin en utilisant des cartes postales afin de créer des connexions entre amoureux et entre inconnus. Le plus chanceux aura l'occasion de publier sa déclaration d'amour sur une page entière du New York Times le 14 février.

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To celebrate the approaching Valentine's Day, Hangzhou is partnering with the New York Times to launch the "My Chinese Love Story" campaign to provide people with the chance to express their feelings to their beloved ones. Participants can create an e-card with a "Dreamlike West Lake" theme, send it to the one they do love, or they can choose to have it placed in a special letter-box for random drawing by a stranger. The luckiest would have a chance to make his/her declaration of love on a full page of the New York Times on February 14. (PRNewsFoto/Hangzhou Tourism Commission) (PRNewsFoto/HANGZHOU TOURISM COMMISSION)
To celebrate the approaching Valentine's Day, Hangzhou is partnering with the New York Times to launch the "My Chinese Love Story" campaign to provide people with the chance to express their feelings to their beloved ones. Participants can create an e-card with a "Dreamlike West Lake" theme, send it to the one they do love, or they can choose to have it placed in a special letter-box for random drawing by a stranger. The luckiest would have a chance to make his/her declaration of love on a full page of the New York Times on February 14. (PRNewsFoto/Hangzhou Tourism Commission) (PRNewsFoto/HANGZHOU TOURISM COMMISSION)

(Photo : http://photos.prnewswire.com/prnh/20140108/CN38267 )

Le lac de l'Ouest de Hangzhou, l'endroit le plus romantique de Chine, est le lieu où Liang Shanbo et Zhu Yingtai, souvent considérés comme les Roméo et Juliette de Chine, sont tombés amoureux et où le Serpent Blanc, un esprit de serpent de la mythologie chinoise, a rencontré par hasard son futur mari humain Xu Xian. La campagne « Mon histoire d'amour chinoise » lancée par Hangzhou sur Facebook (https://www.facebook.com/Hangzhou.China/app_600979466632798?ref=br_tf) encourage les participants à créer des cartes virtuelles sur le thème « Lac de l'Ouest de rêve », comprenant une déclaration d'amour, et à l'envoyer à la personne qu'ils aiment, ou la placer dans une boîte à lettres spéciale afin qu'elle soit tirée au sort par une personne inconnue. En même temps, de vraies cartes postales seront envoyées depuis Hangzhou, affranchies avec des timbres sur le thème de Hangzhou et portant le cachet postal de Hangzhou. Le timbre et le cachet de la poste ajouteront grandement à la valeur commémorative des cartes postales. Qui peut dire si vous ne trouverez pas votre véritable amour et votre partenaire de toute une vie après qu'il ou elle ait reçu la carte virtuelle et la carte postale ? Écrivons une histoire d'amour et une romance à l'âge de l'Internet qui ne connait pas de frontières géographiques.

Quelle est l'histoire qui sera publiée dans le New York Times le 14 février ? Quelle sera cette histoire d'amour ? L'histoire d'amour rendue possible par le « Lac de l'Ouest de rêve » aura la chance de retentir dans le monde entier et de recevoir les vœux de tous les gens du monde ! Pour connaître les activités qui se dérouleront dans le cadre du programme Marco Polo moderne, visitez
http://www.facebook.com/Hangzhou.China/app_154334658052623

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