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Harley-Davidson y el Papa Benedicto marcan la celebración del 110 aniversario
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Harley-Davidson

Oct 04, 2012, 09:41 ET

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-- El Papa y la familia Davidson se reúnen para bendecir los depósitos de gasolina de Harley-Davidson en la Ciudad del Vaticano

ROMA, 4 de octubre de 2012 /PRNewswire/ -- El próximo mes de junio, decenas de miles de motoristas con Harley-Davidson y seguidores de todo el mundo se espera que viajen a la ciudad de la capital italiana para celebrar el 110 aniversario de Harley-Davidson y compartir la pasión por la libertad que une a sus motoristas en todas partes.

(Foto: http://photos.prnewswire.com/prnh/20121003/AQ86386 )

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Hoy, el Papa Benedicto XVI, junto a Willie G. Davidson, nieto de uno de los fundadores de Harley-Davidson, junto a su hijo, Bill Davidson, vicepresidente del Harley-Davidson Museum, han puesto en marcha la cuenta atrás para el evento del 110 aniversario de Harley-Davidson que se celebrará en Roma, del 13 al 16 de junio de 2013, presentando dos depósitos de gasolina de motocicleta conmemorativos al Papa para que les diera su bendición. Los depósitos de gasolina los firmarán el Papa Benedicto, Willie G. y Bill, y después se montarán en dos motocicletas – una de las cuales volverá a la ciudad natal de la compañía, en Milwaukee, y se exhibirá en el Harley-Davidson Museum, mientras que la otra se subastará como apoyo a la Good Samaritan Foundation.

"La celebración del 110 aniversario será una fiesta marchosa y mucho más", explicó Ken Ostermann, responsable general de las operaciones internacionales de marketing de Harley-Davidson. "Junto a los eventos del 110 aniversario del año que viene que se llevarán a cabo en todo el mundo, el evento de Roma es una forma auténticamente épica con la que podremos mostrar en nuestros depósitos los 110 años de montar en moto y diversión que los seguidores apasionados han proporcionado a Harley-Davidson".

Lo más destacado de la celebración del 110 aniversario de Harley-Davidson en Roma para el año que viene incluye una fiesta en el Puerto de Ostia, un desfile a través del centro de Roma, dos conciertos de primera fila en el Stadio Olimpico y la bendición papal de motos en la Plaza de San Pedro.

"Anticipamos que las celebraciones del año que viene en Roma será uno de los eventos más importantes que jamás hayamos celebrado fuera de Estados Unidos", comentó Ostermann. "Este es un testamento destacado de nuestra transformación mundial continuada al tiempo que respondemos a nuestra creciente base de seguidores en todo el mundo".

Conectando a los seguidores de todo el mundo

El 110 aniversario de Harley-Davidson es una celebración mundial de un año de duración en torno a los ideales duraderos que unen a los independientes en todas partes: libertad, rebelión y autenticidad. La celebración de un año de duración contará con 12 experiencias de aniversario que la compañía va a llevar a los eventos de motociclismo existentes en los mercados mundiales durante septiembre de 2013. Los eventos abarcan 11 países de seis continentes.

Al tener que dividir las experiencias mundiales existirán dos eventos de aniversario principales, en Roma y en Milwaukee. El evento de Milwaukee, que se celebra del 31 de agosto al 2 de septiembre de 2013, es una celebración ampliada que incluye montas organizadas por los aficionados en la ciudad, una fiesta a la orilla del Lago Michigan, un enorme desfile, actividades en el Harley-Davidson Museum y tres conciertos de primera línea.

Únase a la celebración online

Los seguidores de Harley-Davidson están invitados a unirse a la celebración online, donde podrán compartir sus historias personales y experiencias al montar en moto a través de Facebook, Twitter con el hashtag #HD110, y por medio de www.h-d.com/110. La página web cuenta con detalles en torno a los eventos del 110 aniversario y contenido enviado por lo seguidores de todo el mundo.

Acerca de Harley-Davidson

Harley-Davidson Motor Company produce motocicletas resistentes personalizadas, para viajar y de turismo, ofreciendo una gama completa de partes de motos, accesorios, equipamiento y prendas y merchandising general de Harley-Davidson. Si desea más información visite la página web de Harley-Davidson disponible en www.harley-davidson.com.

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