Havas Appoints Allison Ceraso And Michael McNamara As Co-Managing Directors Of Havas Life New York

NEW YORK, May 13, 2015 /PRNewswire/ -- Havas Life, one of the largest fully integrated global health and wellness communications networks, has selected two of its own exceptional talents, Allison Ceraso and Michael McNamara, to lead Havas Life NY to even greater success. McNamara will have responsibility for account services and strategy, while creative and creative operations will report to Ceraso.

"Allison and Michael are an inspiration. Having spent more than 16 years each exclusively at Havas, they truly represent opportunity, optimism and the next generation of leadership," said Donna Murphy, Global CEO of Havas Health. "Michael grew up in account services, Allison in creative and experience design, and as a team they have the youthful energy and savvy it takes to lead Havas Life NY. Allison and Michael are a testament to how we nurture talent at Havas; they have been exemplary as motivated employees who drive brands and bring new ideas."

Ceraso, whose new title is Managing Director, Chief Creative Officer, and McNamara, as Managing Director, replace Dorothy Gemmell, who served as president of Havas Life NY for two years.

"Our partnership is 16 years in the making, and I couldn't be happier to work with Michael. We complement each other in our backgrounds and our experiences, but we synergize in our prioritization of creative thinking and collaboration," said Ceraso. "Together, with the fresh, incredible talent on our team, we will push HLNY to lead the next generation of agencies."

"The strategic and creative talent at Havas Life New York is the best in the business," said McNamara. "HLNY is breaking new ground outside of traditional pharma communication to consumer health and wellness brands. I am very excited to be engaged with such a special group."

McNamara has led many multichannel campaigns that feature DTC, social media, retail, pharmacy and CRM. Ceraso knows that—from concept to mobile, site to social—brands need consistent communication across channels for a seamless brand experience. To that end, she deploys fully integrated teams to create a user experience, online and off, that maintains a consistent presence in people's minds and hearts.

HLNY offers a full range of communications services, all fully integrated into a core team, with brilliant strategic planning, medical strategy, customer engagement, creative concepting, user experience, interactive design and account services. With one of the most diverse client rosters within Havas Health, ranging from retail to tech, pharma to pharmacy, HLNY has longstanding partnerships with leading health and wellness companies. Its diverse roster and vast experience separate the HLNY brand.

About Havas Group
Havas is one of the world's largest and most forward-thinking global communications groups. Headquartered in Paris, employing 16,000 people in 120 countries, Havas is committed to being the world's best company at creating meaningful connections between people and brands through creativity, media and innovation, including data and mobile. To realise this, it is organised to leverage innovation and collaboration between its core teams: Havas Creative Group and Havas Media Group. Havas Creative Group incorporates the Havas Worldwide network (havasworldwide.com), 316 offices in 75 countries, the Arnold micro-network (arn.com), 15 agencies in 12 countries, as well as several leading agencies including BETC. Havas Media Group (havasmediagroup.com) operates in over 100 countries and incorporates four major commercial brands: Havas Media (havasmedia.com), Arena Media (arena-media.com), Forward Media and Havas Sports & Entertainment (havas-se.com). Further information about Havas is available on the company's website: havas.com

About Havas Health
Havas Health houses Havas Life (formerly Euro RSCG Life), Health4Brands (H4B) and Havas Lynx, three wholly owned health and wellness communication networks, and defines policies and processes for the global group. With more than 60 offices in 50 countries, the Havas Health network has a uniquely unified model offering strategy, promotion, medical education, market access, PR and digital solutions inside each agency asset. For more information about Havas Health, visit the company's website at havashealth.com.

Lorella Gessa
Director of Communications, Havas Group
+33 (0)1 58 47 90 36 
[email protected] 

Aurelie Jolion
Director of Investor Relations, Havas Group
+33 (0)1 58 47 92 42
[email protected] 

Marian Salzman
Havas PR
+1 646 361 1837
[email protected] 

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