NEW YORK, April 5, 2016 /PRNewswire/ -- News America Marketing (NAM) the premier publisher of coupons in the U.S. and Canada, producing billions of coupons annually, today announced that Heidi Gray, a member of the NAM team for 27 years, has been named the company's Chief Human Resources Officer. Previously the EVP, Sales, Central Division, Heidi will now be responsible for developing a strategic framework to translate NAM's business strategies into actionable HR priorities. She will lead the HR team in partnering and collaborating across the organization to deploy practices that recruit top talent while developing internal talent and advancing the company's business goals.
"There is no doubt that our most valuable resource is our people," said Marty Garofalo, CEO, News America Marketing. "Heidi is the right person to ensure that our teams are motivated, dedicated, challenged and engaged throughout what we hope are long and prosperous careers with us. Heidi's history with News America Marketing will be an advantage not only to our HR team, but our teams across the company – along with our clients – who will benefit from her knowledge, professionalism and dedication."
In her twenty-five plus year tenure with News America Marketing, Heidi has served in several key leadership positions throughout the organization. She started her career at NAM in the sales development program based in Chicago and relocated to the New York office in 1992. Heidi advanced through a variety of sales positions with increased responsibility by successfully delivering on both her client's objectives and NAM company initiatives. Based on Heidi's ability to drive growth across NAM's portfolio, establish long-standing, valuable client relationships and successfully lead high performance teams, she was promoted in 2000 to Senior Vice President of the Eastern Region. In 2003, Heidi was selected to captain the HR Priority Committee, where she developed several key elements of the sales development process that are just as relevant today as when first implemented. In 2008, Heidi assumed the role of Senior Vice President, Central Region and in 2014 was promoted to Executive Vice President, Central Division and joined the NAM Executive Committee.
Throughout her career, Heidi's creative and results-oriented approach led to significant and numerous business wins across an extensive client base including: L'Oreal, Phillip Morris, Reynolds, Maybelline, Avon, Duracell, Mott's, Tetley, Campbell Soup, Johnson & Johnson, Mars, Pfizer, Bayer, Hershey Co, Heinz, DelMonte, Reynolds, Kraft Foods, General Mills, Kimberly Clark, Procter & Gamble, SC Johnson, Con Agra, Nestle, Energizer, T Marzetti, Barilla, Hormel, Post, Pepsico, and Wrigley.
"I've been with News America Marketing most of my professional life," said Heidi. "I am truly dedicated to this company and I'm excited to move into a human resources role where I can help ensure the strength of our talent. Our internal clients deserve the same world-class service as our external ones and I'm very much looking forward to focusing a business lens on this area to ensure that we are doing everything we can to succeed both internally and externally."
Heidi will be relocating to the New York area with her husband, 14 year old daughter and 12 year old twins. The appointment is effective immediately.
About News America Marketing®
News America Marketing, a subsidiary of News Corp [NASDAQ: NWS, NWSA; ASX: NWS, NWSLV] is the premier marketing partner of some of the world's most well-known brands. From our iconic Sunday coupon insert, SmartSource Magazine®, to our innovative digital savings platforms, News America Marketing's SmartSource®-branded advertising and promotion programs are an integral part of America's shopping routine. We reach millions of consumers each day through our network of 1,900+ publications1, 61,100+ retail stores2, and 300 online partner sites including our own SmartSource.com3. Since 1988, we have delivered advertising and promotions that are proven to help brands succeed.
1NAM market list effective February 2016
2Based on an aggregate of NAM cycle 1, 2016 Coupon Machine for all classes of trade with the exception of specialty stores that accept only Carts or Shelftalk
3As of January 2016
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SOURCE News America Marketing