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Heritage Capital Group Advises AirPro on Sale

Heritage Capital Group served as exclusive financial advisor to AirPro Diagnostics.

News provided by

Heritage Capital Group

Mar 11, 2025, 08:33 ET

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JACKSONVILLE, Fla., March 11, 2025 /PRNewswire/ -- Heritage Capital Group, Inc. ("Heritage"), an investment banking and financial advisory firm serving middle-market and emerging growth companies in the U.S. and worldwide, is pleased to announce that its client AirPro Diagnostics, LLC ("AirPro" or the "Company") has been acquired by Rotunda Capital Partners ("Rotunda").

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AirPro Diagnostics has been acquired by Rotunda Capital Partners. Heritage Capital Group served as the exclusive financial advisor to AirPro Diagnostics.
AirPro Diagnostics has been acquired by Rotunda Capital Partners. Heritage Capital Group served as the exclusive financial advisor to AirPro Diagnostics.

AirPro is a leading provider of automotive diagnostic scanning, calibration, and programming services. The Company offers advanced technology solutions, such as the AirPro device and the Auggie ADAS calibration tool, to assist collision repair shops in accurately diagnosing and calibrating vehicles. AirPro's services ensure vehicles function safely and align with original manufacturer specifications.

Rotunda is an operationally oriented private equity firm focused on transforming family-founder owned companies into dynamic, data-driven platforms able to achieve and manage significant growth. Since its founding in 2009, Rotunda has partnered with management teams to build great businesses within three primary sectors: value-added distribution, asset-light logistics, and industrial, business, and residential services. Rotunda strives to achieve replicable results by implementing its Rotunda Performance System to create strategic alignment, develop lean processes, and create robust, data-driven infrastructures.

"Working with Howard Serkin and Bill Prescott was an exceptional experience. From the very beginning, they guided us through the process with confidence, ensuring every step was smooth and well-planned," commented Lonnie Margol, CEO of AirPro. "Their keen attention to detail and strategic insight made all the difference in achieving an outstanding outcome. We couldn't have asked for a better partner in this journey."

"AirPro is an innovative market leader in the ADAS calibration space. It was a pleasure to work with Lonnie and his team to find the right partner to capitalize on the growing market for ADAS services," commented Bill Prescott, deal team lead for Heritage.

Heritage served as the exclusive financial advisor and intermediary to AirPro. Bill Prescott led the deal team, which also included Howard Serkin. The terms of the transaction were not disclosed.

Heritage Capital Group provides objective advice to private companies in the areas of mergers, acquisitions and divestitures, business valuations, debt and equity capital raises, corporate restructurings, and financial and strategic advisory services focused on enhancing the value of business enterprises. Heritage Capital Group is a FINRA registered broker-dealer, and a member of Oaklins, the world's most experienced mid-market M&A advisor, with 850 professionals globally and dedicated industry teams in 45 countries worldwide.

Media Contact:
Katie Quackenbush
904-354-9600
[email protected]

SOURCE Heritage Capital Group

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