hhgregg Returns To Zimmerman

Omnicom powerhouse is the AOR once again

Jul 08, 2014, 14:22 ET from Zimmerman Advertising

FORT LAUDERDALE, Fla., July 8, 2014 /PRNewswire/ -- Zimmerman Advertising is once again the agency of record for hhgregg, one of the nation's leading retailers of home appliances, consumer electronics and furniture. Zimmerman will take on AOR responsibility for the company's creative services as well as media planning and buying.

Following a year's absence from Zimmerman's client roster, both teams are eager to work together again.

"We are very proud of the work we did for hhgregg over the years," said founder and chairman Jordan Zimmerman. "hhgregg's best years are still to come." 

"hhgregg was, is, and will always be family to us," said Cliff Courtney, Zimmerman's chief marketing officer. "Our team has already kicked into gear and we're not taking our foot off the accelerator."

Zimmerman president Andrew Varga said, "Our teams are energized and ready. Between the talent we have in this building, new proprietary software and systems, and having previously worked together from 2007 to 2013, the companies anticipate a smooth transition."

About Zimmerman Advertising

Headquartered in Fort Lauderdale, Florida, Zimmerman Advertising, an Omnicom Group company, is the country's leading national brand and retail builder and one of the largest full-service advertising agencies in the United States. Zimmerman has more than 1,100 full-time associates and offices throughout the country, including New York, Los Angeles, Chicago, Dallas and Atlanta. For information on the agency, visit zadv.com.

About Omnicom Group
Omnicom Group (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. 

About hhgregg hhgregg is an appliance, electronics and furniture retailer committed to providing customers with superior customer service, knowledgeable sales associates and the highest quality product selections. Founded in 1955, the company is a multi-regional retailer with 229 brick-and-mortar stores in 20 states and also offers market-leading global and local brands at value prices nationwide via hhgregg.com.

SOURCE Zimmerman Advertising