High Per Person Productivity Allows NC Real Estate Firm to Lead Their Local Market

A Hyperlocal® business model allows full time real estate professionals to thrive.

HOLDEN BEACH, N.C., Feb. 11, 2025 /PRNewswire/ -- While the 2024 housing market delivered the lowest transaction count since 1995, that did not slow down the Team at PROACTIVE Real Estate, a Brunswick County, North Carolina real estate firm.

Finishing the year +10% year over year internally and beating the market by +12%, PROACTIVE Real Estate has a strong focus on Per Person Productivity.

Per Person Productivity, or PPP, is the formula to determine the average number of transactions each real estate professional closes each year.

Founder and President of PROACTIVE Real Estate, Jabin Norris commented on the firm's success in 2024: "At PROACTIVE, our team shares the same vision of increasing transactions, winning listings and growing together; that is our culture. We believe that retaining and recruiting good talent rises all tides. We have a full service guarantee, in-house marketing department, extensive training, global relocation department, Heroes program, intellectual assets and a technological eco-system with an abundance of resources to back and support the full-time real estate professionals at PROACTIVE."

Norris continued: "In 2024, on the Island of Holden Beach, PROACTIVE controlled 30% of the market, handling 1 in 3 transactions. Our days on the market was 12% less than the market and our sales price to list price ratio was 1% higher than the market. Our performance is a direct result of our Hyperlocal® knowledge and experience in the communities we serve."

Additionally, online data shows that PROACTIVE Real Estate ranked in the top 10 for sales volume and transactions in Brunswick County, North Carolina and the top 15 in the "Tri-County" (Brunswick, New Hanover and Pender Counties, North Carolina).

With recent studies showing that 71% of real estate brokers in the US did not close a transaction in 2024, PROACTIVE Real Estate's business model is clearly one to follow for success in 2025.

About PROACTIVE Real Estate

PROACTIVE Real Estate is a Hyperlocal® real estate firm with offices located at Holden Beach & Oak Island, North Carolina. Serving Brunswick County, they are a high producing team with a Per Person Productivity of 17, offering real estate sales, mortgage, vacation rentals and management. Proud members of Leading Real Estate Companies of the World and Luxury Portfolio International.

SOURCE PROACTIVE Real Estate LLC