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Hisense: Cómo jugar las tres cartas del crecimiento de alta calidad
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News provided by

Hisense

Dec 19, 2022, 15:44 ET

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QINGDAO, China, 19 de diciembre de 2022 /PRNewswire/ -- El 18de diciembre, Fisher Yu, vicepresidente sénior de Hisense, pronunció un discurso de apertura durante la Conferencia Global de Socios de Hisense, y anunció que Hisense seguirá creando una serie de productos tecnológicos como LCD, pantallas láser y LED a fin de ofrecer una solución que ofrezca un sistema integral para hogares, empresas y vehículos.

Hisense mejora y aplica un enfoque integral

Fisher Yu, vicepresidente senior de Hisense (PRNewsfoto/Hisense)
Fisher Yu, vicepresidente senior de Hisense (PRNewsfoto/Hisense)
El camino del desarrollo de la ULED (PRNewsfoto/Hisense)
El camino del desarrollo de la ULED (PRNewsfoto/Hisense)
Fisher Yu, vicepresidente senior de Hisense (PRNewsfoto/Hisense) El camino del desarrollo de la ULED (PRNewsfoto/Hisense)

Como empresa líder en el mundo, Hisense no es un simple fabricante de televisores, sino un investigador y proveedor de soluciones de visualización basadas en sistemas integrales.

En los últimos años, Hisense siempre ha creído que la competencia por los televisores es integral. Por ese motivo, además de la tecnología de pantallas, Hisense también se ha esforzado por lograr la excelencia en múltiples aspectos, como la calidad del audio, el contenido, la interfaz de usuario, el diseño industrial y la inteligencia artificial de las cosas o AIOT, que la ha llevado a ampliar su gama de productos y desafiar los límites de su desarrollo tecnológico.

Los tres motores de crecimiento de alta calidad de Hisense

Según Yu, la tecnología de pantallas de Hisense ha alcanzado un nivel completamente nuevo tras décadas de investigación y desarrollo, y hay tres aspectos cruciales de su crecimiento rápido y de alta calidad.

La actualización de la tecnología ULED ocupa el lugar más destacado en el crecimiento constante de Hisense porque ha llevado la calidad de la imagen de los televisores a un nuevo nivel. Hisense presentó con éxito una nueva generación de plataforma tecnológica de pantallas ULED X y su producto estrella U8H. Este producto de alta gama incorpora el procesador 8K AI PQ y el primer algoritmo de control de luz de 16 bits de la industria, lo que le permite triplicar el contraste ambiental y duplicar el rango dinámico de los televisores OLED.

La presentación a nivel mundial de la 8K Laser TV en la Conferencia Global de Socios representa otro motor del avance de Hisense. Los datos de Omdia muestran que Hisense posee el 51 % del mercado en cuanto a ventas de televisores láser de enero a septiembre de este año, y ocupa el primer lugar en el mundo. Además, gracias a la estrecha coordinación con los socios de fase inicial y final de la cadena de suministro, Hisense ha desarrollado la industria de 2K a 4K, y ahora a 8K, creando los televisores láser más impresionantes y amigables para la vista.

El diseño de productos cada vez mayor de Hisense en cuanto a la tecnología LED también ha contribuido a su rápido desarrollo. Como anunció Yu, en el popular segmento de Micro LED, Hisense desarrolló de manera independiente dos series de productos de visualización directa LED, «Vision One» y «Vision X», que promovieron en gran medida cambios en la tecnología y la experiencia de los productos.

Como pionera de la industria, Hisense también está comprometida con el desarrollo sostenible y con bajas emisiones de carbono. Su compromiso con una vida ecológica y con bajas emisiones de carbono se aplica a todo el proceso de desarrollo, fabricación y reciclaje de productos. Por ejemplo, el televisor láser de 100 pulgadas de Hisense consume entre un tercio y la mitad de lo que necesita un televisor LCD convencional del mismo tamaño.

La autoinnovación siempre es el concepto central que marca el desarrollo de la marca Hisense. En el futuro, Hisense seguirá promoviendo el desarrollo de la tecnología de pantallas, impulsará la actualización industrial a través de la innovación y será un nuevo punto de referencia para los televisores de alta gama.

Fotografía: https://mma.prnewswire.com/media/1971326/Fisher_Yu_SVP_Hisense.jpg
Fotografía: https://mma.prnewswire.com/media/1971327/The_Path_ULED_Development.jpg

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