ATLANTA, March 15, 2011 /PRNewswire/ -- Hooters is declaring March 17th and 18th National Play Hooky Days, encouraging customers to watch the first round games of the basketball tournament at Hooters. Fans are encouraged to visit www.HootersHookyDay.com to cure their "basketball fever" and download a doctor's note and redeem a free appetizer coupon this Thursday and Friday during the games.
"If you've got basketball fever, then Hooters is where you have to be on March 17th and 18th," said Mike McNeil, VP of Marketing for Hooters of America, LLC. "WE are hoping for an epidemic this year as we build on the success from 2010."
During this promotion, Hooters has again partnered with long time Hooters spokesperson and college basketball analyst, Dick Vitale. He is featured in the Hooters national TV commercial, alongside "Nurse Ashleigh", as well as on in store point of sale and Hooters season menu. Hooters will also donate $1 per new Facebook Like to the V Foundation for Cancer Research and the Kelly Jo Dowd Breast Cancer Research Grant, up to $10,000.
Hooters of America, LLC is the franchisor and operator of over 450 Hooters restaurants in 44 states and 29 foreign countries. The first Hooters opened in 1983 in Clearwater, Florida. Hooters is well-known for its brand of food and fun, featuring a casual beach-theme atmosphere, a menu that features seafood, sandwiches and Hooters nearly world famous chicken wings, and service provided by the All-American cheerleaders, the Hooters Girls. For more information about Hooters visit www.Hooters.com or follow us at www.twitter.com/Hooters or www.Facebook.com/Hooters.
SOURCE Hooters of America, LLC