Horizon Group USA Introduces SLIMYGLOOP, Offering A Variety Of On-Trend And Creative Slime Kits

WARREN, N.J., June 27, 2017 /PRNewswire/ -- Today Horizon Group USA announced the availability of new SLIMYGLOOP™ brand slime sets, with four exciting themes inspired by trends found in social media to give kids a line of DIY, all-in-one slime kits to inspire creativity and appeal to a variety of interests.

"Children learn through play. Our line of SLIMYGLOOP activity kits gives kids a fun, hands-on experience," said Evan Buzzerio, CMO of Horizon Group USA. "We want our young ones to make things their own. We include various mix-ins for them to experiment and truly personalize their slime. This fall, be on the lookout for more of the most creative SLIMYGLOOP themes from Horizon."

Horizon has featured fun fresh themes in DIY slime making since 2014, and seeing the rise in slime's popularity once again, Horizon Group USA launched the SLIMYGLOOP brand, consisting of kits complete with all of the ingredients and embellishments needed to recreate the themed slimes seen online, using one all-inclusive kit.

From the mystical unicorn to the legendary mermaid, the kits in the SLIMYGLOOP line are inspired by the most popular themed slimes on social media. The line also introduces children to chemistry, while allowing them to practice simple math and strengthen fine motor skills. They are launching the line with four kits, including:

• Unicorns SLIMYGLOOP™ – For a magical sensory experience, make your own Unicorn SLIMYGLOOP™ brand slime! Combine simple ingredients to create an ooey, gooey compound that's fun to squish, squeeze, stretch and twist. Add sparkling gemstones to create a cool texture, mix and twist the colors together, or fold in your own embellishments! Experiment with the ingredients to create slimier or sludgier SLIMYGLOOP™. Ages 6+; MSRP $4.99 to $6.99
• Galaxy SLIMYGLOOP™ – Combine simple ingredients to create an ooey, gooey compound that's fun to squish, squeeze, stretch and twist. Add a dash of glitter to make your SLIMYGLOOP™ sparkle, mix and twist the colors together, or fold in your own embellishments! Experiment with the ingredients to create slimier or sludgier SLIMYGLOOP™. Ages 6+; MSRP $4.99 to $6.99
• Glow-in-the-Dark SLIMYGLOOP™ – Turn out the lights and watch it glow! Make Your Own Glow-in-the-Dark SLIMYGLOOP™ brand slime is the ultimate sensory experience! Combine simple ingredients to create an ooey, gooey compound that's fun to squish, squeeze, stretch and twist. Mix in glow-in-the-dark paint to make your SLIMYGLOOP™ glow, fold in sand to add a fun texture, or fold in your own embellishments! Experiment with the ingredients to create slimier or sludgier SLIMYGLOOP™. Ages 6+; MSRP $4.99 to $6.99
• Mermaid SLIMYGLOOP™ – Head under the sea for a mystical sensory experience with the Make Your Own Mermaid SLIMYGLOOP™ brand slime! Combine simple ingredients to create an ooey, gooey compound that's fun to squish, squeeze, stretch and twist. Add clear beads to create a cool texture, sprinkle in spangles for an extra touch of sparkle, or fold in your own embellishments! Experiment with the ingredients to create slimier or sludgier SLIMYGLOOP™. Ages 6+; MSRP $4.99 to $6.99

The new SLIMYGLOOP products are available now at Five Below, Michaels and Walmart, and will be available at even more fine retailers this holiday season.

ABOUT HORIZON GROUP
Horizon Group USA is today's dynamic leader in the creative D.I.Y. marketplace.  With a wide range of activity kits, fashion-forward impulse products and crafts for all occasions, Horizon fuels creative hands every day with quality, trend-right products. The original roots of the company date back to 1912 as a supplier to the decorative trim markets just outside of New York City.  In 2003, Horizon transformed from its beginnings to evolve as the leader across many of the creative craft activity and impulse markets. Today Horizon custom designs, develops and distributes a wide array of award-winning national brands and programs.  Horizon is well-known for its inspiring consumer packaging, quality trending content, retail execution and leadership in the creative activity industry. Our products reach people of all ages in the United States and over 24 countries across the globe. As Horizon's business continues to increase, new innovation and category growth is everywhere!  The energy of our teams continues to grow as we successfully provide trend-right brands for a great value.  We aim to provide what families need for creative expressions in their everyday lives.

SOURCE Horizon Group USA