Household Kitchen Blenders Market to Record a CAGR of 5.70%, Ease of Use, Portability, and Convenience for Consumers to Drive Growth - Technavio

NEW YORK, Sept. 1, 2022 /PRNewswire/ -- The household kitchen blenders market growth will be driven by factors such as ease of use, portability, and convenience for consumers. Vendors are investing a significant amount of resources to study consumer behavior and understand their requirements. The busy lifestyles, evolving demographic segmentation, and growing equality in the workplace are driving the growth of the global household kitchen blenders market. The rise in dual-income households enables consumers to afford premium products that are time- and energy-efficient.

The global household kitchen blenders market size is expected to grow by USD 781.62 mn from 2020 to 2025, according to Technavio. Moreover, the growth momentum of the market will accelerate at a CAGR of 5.70% during the forecast period.

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The threat from counterfeit products will challenge the household kitchen blenders market growth during the forecast period. Counterfeit products are a cheaper imitation of more expensive original products and are manufactured to take advantage of the market value and brand name of real products. Low production costs encourage the production of such counterfeit products. In addition, the packaging of counterfeit products is an imitation of the original branded products, which tricks the retailer and consumers into thinking that they are purchasing authentic products. Counterfeit products harm the image of companies, which leads to a loss of consumer trust and hinders the growth of the market. Most consumers are not aware of the infringement of intellectual property rights.

• AB Electrolux
• Bajaj Electricals Ltd.
• Cuisinart
• De Longhi S.p.A
• Glen Dimplex Group
• Groupe SEB
• Hamilton Beach Brands Holding Co.
• Havells India Ltd.
• Hisense International Co. Ltd.
• Koninklijke Philips NV

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• Countertop blenders - size and forecast 2020-2025
• Immersion blenders - size and forecast 2020-2025

• Offline - size and forecast 2020-2025
• Online - size and forecast 2020-2025

• North America - size and forecast 2020-2025
• APAC - size and forecast 2020-2025
• Europe - size and forecast 2020-2025
• South America - size and forecast 2020-2025
• MEA - size and forecast 2020-2025

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The countertop blender segment will be the largest contributor to market growth during the forecast period. A countertop blender is an important appliance used for purposes such as blending, mixing, or combining more than one ingredient. The base of these blenders is equipped with a control panel and motor that are used to run the blades. A jar placed above the base is generally made of glass or plastic. Consumers can easily make vegetable smoothies, shakes, and cocktails in these countertop blenders.

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Executive Summary

Market Landscape

• Market ecosystem
• Value chain analysis

Market Sizing

• Market definition
• Market segment analysis
• Market size 2020
• Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

Market Segmentation by Product

• Market segments
• Comparison by Product
• Countertop blenders - Market size and forecast 2020-2025
• Immersion blenders - Market size and forecast 2020-2025
• Market opportunity by Product

Market Segmentation by Distribution channel

• Market segments
• Comparison by Distribution channel
• Offline - Market size and forecast 2020-2025
• Online - Market size and forecast 2020-2025
• Market opportunity by Distribution channel

Customer landscape

Geographic Landscape

• Geographic segmentation
• Geographic comparison
• North America - Market size and forecast 2020-2025
• APAC - Market size and forecast 2020-2025
• Europe - Market size and forecast 2020-2025
• South America - Market size and forecast 2020-2025
• MEA - Market size and forecast 2020-2025
• Key leading countries
• Market opportunity by geography
• Market drivers
• Market challenges
• Market trends

Vendor Landscape

• Vendor landscape
• Landscape disruption

Vendor Analysis

• Vendors covered
• Market positioning of vendors
• AB Electrolux
• Bajaj Electricals Ltd.
• Cuisinart
• De Longhi S.p.A
• Glen Dimplex Group
• Groupe SEB
• Hamilton Beach Brands Holding Co.
• Havells India Ltd.
• Hisense International Co. Ltd.
• Koninklijke Philips NV

Appendix

• Scope of the report
• Currency conversion rates for US$
• Research methodology
• List of abbreviations

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SOURCE Technavio