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Il marchio Sotheby's International Realty® espande la presenza del marchio di lusso in tutta Italia
  • USA - English


News provided by

Sotheby's International Realty Affiliates LLC

Oct 08, 2015, 09:00 ET

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MADISON, New Jersey, e ROMA, 8 ottobre 2015 /PRNewswire/ -- Sotheby's International Realty Affiliates LLC ha annunciato oggi che le agenzie di intermediazione affiliate al marchio Sotheby's International Realty esistenti presso Milano, Lago di Como, Roma e Toscana faranno impresa ora come Italy Sotheby's International Realty sotto gli attuali soci amministratori, ossia Lodovico e Clemente Pignatti Morano. Con questo accordo, Italy Sotheby's International Realty prevede di fornire servizi immobiliari residenziali nelle seguenti aree commerciali italiane fondamentali e supplementari in aggiunta agli uffici esistenti: Argentario, Costiera, Firenze, Forte dei Marmi, Garda e Portofino/Santa Margherita. Il marchio Sotheby's International Realty® è anche rappresentato a Venezia da Venice Sotheby's International Realty, di proprietà e gestito da Ann-Marie Doyle. Le due società di intermediazione prevedono di lavorare in cooperazione col fine di soddisfare le esigenze dei clienti di tutto il Paese.

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"Aumentare la presenza del marchio Sotheby's International Realty in Italia è un ennesimo esempio del nostro impegno a fornire i servizi immobiliari esclusivi della nostra rete in destinazioni immobiliari di lusso in tutto il mondo", ha detto Philip White, presidente e amministratore delegato di Sotheby's International Realty Affiliates LLC. "L'Italia ha una posizione di rilievo nel mercato del lusso in Europa e questa iniziativa coordinata dà un'impronta più profonda e ampia in uno dei Paesi più belli e ricchi di storia al mondo."

Lodovico Pignatti Morano ha detto: "Il mercato immobiliare di lusso italiano offre forti opportunità nelle maggiori città e nelle destinazioni di seconde case in tutto il Paese in termini di vendite e affitti. Siamo entusiasti di rappresentare il marchio Sotheby's International Realty sotto il nome di Italy Sotheby's International Realty in un Paese così bello e orgoglioso."

"L'Italia è ora ufficialmente fuori dalla sua più lunga recessione della storia, avendo effettuato una serie di riforme economiche fondamentali e con altre ancora in cantiere. Le riforme istituzionali hanno aperto la strada alla stabilità politica a lungo attesa e World Expo 2015, che si tiene a Milano, simboleggia perfettamente questo nuovo inizio per l'Italia", ha detto Clemente Pignatti Morano, socio amministratore presso Italy Sotheby's International Realty.

La rete di Sotheby's International Realty ha attualmente circa 17.000 soci venditori posti in quasi 800 uffici sparsi in 61 Paesi e territori di tutto il mondo. Le offerte di Italy Sotheby's International Realty vengono pubblicate sul sito web globale sothebysrealty.com. In aggiunta alle opportunità referenziali e all'ampliata esposizione generata da tale fonte, gli intermediari dell'azienda e relativi clienti beneficeranno dell'associazione alla casa d'aste Sotheby's e ai programmi promozionali mondiali di Sotheby's International Realty. Ogni ufficio è a proprietà e gestione indipendenti.

Informazioni su Sotheby's International Realty Affiliates LLC
Fondata nel 1976 per fornire servizi di intermediazione indipendenti con un incisivo marketing e programmi referenziali per offerte nel settore del lusso, la rete di Sotheby's International Realty fu progettata per mettere in collegamento le migliori società immobiliari indipendenti con la più prestigiosa clientela del mondo. Sotheby's International Realty Affiliates LLC è una consociata di Realogy Holdings Corp. (NYSE: RLGY), leader mondiale nel settore del franchising immobiliare e fornitore di servizi di intermediazione, trasferimento e insediamento immobiliare. Nel febbraio del 2004, Realogy ha dato avvio a un'alleanza strategica di lungo termine con Sotheby's, il gestore della casa d'aste. L'accordo prevedeva la concessione di licenze per il nome Sotheby's International Realty e lo sviluppo di un sistema in franchising. Le affiliazioni al sistema sono concesse solo a società di intermediazione e individui in grado di soddisfare severi requisiti. Sotheby's International Realty Affiliates LLC supporta i propri affiliati con una serie di risorse a livello di gestione, commercializzazione, reclutamento, formazione e sviluppo commerciale. Gli affiliati in franchising beneficiano inoltre dell'associazione alla venerabile casa d'aste Sotheby's, fondata nel 1744. Per ulteriori informazioni visitare il sito web www.sothebysrealty.com.

CONTATTI

David Russell
Direttore per il settore Marketing internazionale e pubbliche relazioni
Sotheby's International Realty Affiliates LLC
Berkeley Square House, Berkeley Square
Londra. Regno Unito
(+44) 208 123 1985
[email protected]

Vittoria Cuccurullo
Responsabile per Marketing e comunicazione
Italy Sotheby's International Realty
Via Manzoni 45, Milano, Italia
Tel. +39 02 87078300
Cell. +39 349 10 69 074

Related Links

http://www.sothebysrealty.com/eng

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