Imprenta CEO Ronald W. Wong Honored for Work in Diversity Advocacy
Ronald W. Wong, President & CEO of Imprenta Communications Group Among Those Recognized as Individuals of the Year by PR News' Diversity in PR Awards
PASADENA, Calif., March 24, 2016 /PRNewswire/ -- Imprenta Communications Group and its CEO, Ronald W. Wong received several awards at the annual PR News - Diversity in PR Awards. The Diversity in PR Awards serves to honor leaders and organizations who took chances, made incredible strides and understand the power of diversity in communications.
Imprenta CEO Ronald W. Wong was recognized as one of ten "Individuals of the Year," while Imprenta itself was awarded for its work in the Diversity Communications category with its "Wage Theft" campaign. In addition to these awards, Imprenta was recognized for work in a number of other areas, including social responsibility, branding/rebranding and public service.
Wong stated that Imprenta has been a labor of love and this recognition from the PR News' Diversity Awards is particularly satisfying because of Imprenta's mission of empowering communities of color. "We make a difference for communities of color by providing a voice that speaks to them in a way that recognizes and celebrates their diversity. I am particularly proud that our clients such as Pacific Gas and Electric Company, the Southern California Gas Company and others have given us the opportunity to work with them in meaningful and significant ways.
"The bulk of our work is what is called social marketing—marketing a social good like decreased smoking or the Affordable Care Act. That's where community groups as well as local elected officials come into play. When we reach out to a community, we need to know who the pastors and priests are, and what the infrastructure is. Recent immigrants have a challenge in knowing what the country offers. Marketing to them is an extension of my political work. It's just a different way to help empower these groups."
Ron learned his way around the political landscape as a senior staffer for California governor Gray Davis and as an appointee in the Clinton administration. Today, his Pasadena, California-based public affairs, campaign and ethnic marketing firm, Imprenta Communications Group, is leveraging that experience to help businesses, utilities, elected officials, political candidates, and non-profit organizations reach America's ever-growing consumers of color.
About PR News Diversity in PR Awards
PR News' Diversity in PR Awards recognizes individual PR professionals, agencies, brands, government agencies, academic institutions, professional associations and nonprofit organizations that have demonstrated a commitment to diversity and excelled at communicating their diversity achievements.
About Imprenta Communications Group, Inc.
Imprenta Communications Group is an award-winning public affairs, campaign and ethnic marketing firm. Founded in 2001, with offices in Southern and Northern California, Imprenta has produced quantifiable and measurable results for Fortune 500 companies, government entities, and candidates for public office that demand and expect to win. Specializing in reaching diverse, underserved communities, Imprenta understands the cultural and linguistic nuances that exist throughout California. In 2015, Inc. magazine recognized Imprenta as one of the 500 Fastest Growing private companies in the country. For more information, please visit www.icgworldwide.com.
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