Indonesia Retail Market to register a growth of USD 37.32 billion at a CAGR of 4%|Rising demand for organized retailing is a key driver | Technavio

Our research report on "Indonesia Retail Market – Forecast and Analysis Report 2021-2025" has extensively covered factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market share during the forecast period.

Indonesia Retail market report key highlights

• Estimated year-on-year growth rate: 2.45%
• Key market segments: Product (food & beverages, electrical & electronics, apparel & footwear, home improvement & household products, and others), and Distribution Channel (offline and online).

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Indonesia Retail Market Trend

• Preference for local brands

The rising preference for local brands is one of the key factors driving the Indonesian retail market share growth during the forecast period. The Indonesian population is very loyal to the brands they choose and have been using them for a long time. Most of the people are well aware of the products to buy and from where to buy and also they visit the same stores for purchasing food and beverages. Additionally, the people from Indonesia are sure that the local brands and non-expensive foreign brands are capable to fulfil their demands as well as can provide better be value for money. Thus, foreign companies have tried to capture the Indonesian market by acquisition strategies or investing in local brands.

Indonesia Retail Market Challenge

• Underdeveloped infrastructure

Underdeveloped and under-maintained infrastructure and network service in Indonesia are some of the key challenges for the Indonesian retail market growth. These are the major factors behind the high costs and inefficiency of transactions resulting in creating difficulty for investors and exporters to operate effectively in the market. Moreover, the population in the country is dispersed across many islands, and underdeveloped connectivity to proper roads prevents a lot of consumers from availing themselves of various goods and services. Hence, an extensive distribution network is required by consumer business companies for gaining traction in the market. Also, the limited and highly competitive shelf space in traditional retail outlets creates a necessity for focusing on innovations, especially in terms of packaging.

Get free sample for extensive insights on key market Drivers, Trends, and Challenges influencing the Indonesia Retail Market.

Key Market Vendors Insights

The Indonesia retail market is fragmented, and the vendors are deploying various organic and inorganic strategies to compete in the market. To survive and succeed in this intensely competitive environment, it becomes imperative for market vendors to distinguish their product and service offerings through clear and unique value propositions.

Some of the key market vendors are:

• CT Corp.
• PT Erajaya Swasembada Tbk
• PT Hero Supermarket Tbk
• PT Lion Super Indo
• PT Multipolar Tbk
• PT Ramayana Lestari Sentosa Tbk
• PT Sumber Alfaria Trijaya Tbk
• PT. Circleka Indonesia Utama
• PT. Indomarco Prismatama
• PT Mitra Adiperkasa Tbk

For more detailed highlights on products offerings and the growth strategies adopted by other vendors, Download free sample report

• Key Segment Analysis by Product
• Food and beverages

The food and beverages segment will be significant in the Indonesia retail market share growth during the forecast period. The food and beverage sector in Indonesia has been growing due to an increase in the price of commodities resulting in increasing the purchasing power of people especially in regions that produce commodities. Moreover, there is also a growing interest of consumers towards imported goods, especially processed foods. Thus, the food and beverages segment is expected to witness the highest growth during the forecast period.

• Electricals and electronics
• Apparel and footwear
• Home improvement and household products
• Others

Request our free sample for additional highlights and key segments that are expected to impact the market during the forecast period.

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