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Influitive Recognized As A 2015 OnCloud Top 100 Winner By AlwaysOn

B2B buyers are tuning out marketing and sales messages, and are instead leveraging knowledgeable peers to make purchase decisions. Influitive's advocate marketing software, AdvocateHub, helps B2B marketers tap into this trend by capturing the enthusiasm of their best advocates, and turning that into measurable improvement in marketing and sales effectiveness.

News provided by

Influitive

Mar 02, 2015, 11:08 ET

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Advocate marketing software company among fastest-growing, most highly valued cloud companies

TORONTO, March 2, 2015 /PRNewswire/ -- Influitive, the advocate marketing experts, today announced that the company was named to the 2015 OnCloud Top 100 Private Companies. Influitive was selected by the AlwaysOn editorial team and industry experts from around the world based on a set of five criteria: innovation, market potential, commercialization, stakeholder value and media buzz.

After growing revenue by more than 400% and doubling the number of employees over the last year, Influitive founder and CEO Mark Organ said this recognition from AlwaysOn is another indicator that the future belongs to companies that make advocacy their primary goal: "Influitive's customers comprise some of most successful and fastest-growing B2B companies in the world. We're proud to be in the company of so many of our customers on the OnCloud Top 100, including Gainsight, DocuSign, Xactly and more."

Winners were selected from hundreds of technology companies nominated by investors, bankers, journalists and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2015 list.

"The OnCloud Top 100 represents the best-of-breed private companies in business-to-business applications, management tools, security and infrastructure sectors," explained AlwaysOn Founder and Editor, Tony Perkins. "Given the amount of growth and investment pouring into the cloud – by both emerging and Fortune 1000 companies, the OnCloud Top 100 Private companies are well positioned to be the fastest-growing and most highly valued new companies on the planet."

Influitive and the other OnCloud Top 100 companies were honored at AlwaysOn's OnCloud event on February 26, 2015, at the College of San Mateo in Palo Alto, CA. This exclusive event gathered the Global Silicon Valley's brightest minds for a lively exchange on the top trends and most lucrative entrepreneurial opportunities in business-to-business applications, cloud infrastructure and security.

To learn more about how advocacy has been central to Influitive's success, download Influitive Exposed. This case study shows how the company has mobilized thousands of customer, employee and partner advocates to refer new business, write reviews, act as references, contribute to content and more.

About Influitive
Influitive, based in Toronto and San Francisco, is changing the face of B2B marketing through its innovative AdvocateHub platform and Maven mobile app for advocate marketing. Today's buyers are leveraging knowledgeable peers at roughly twice the rate than they did even four years ago. Influitive helps marketers capture the enthusiasm of their best customers, followers and evangelists, turning that into direct support through all stages of the buying cycle, from social media reviews and customer referrals to case studies and references. Influitive's customers include some of most successful and fastest-growing business-to-business software and technology firms in the world. To learn how to get your advocates working with you, please visit www.influitive.com.

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SOURCE Influitive

Related Links

http://www.influitive.com

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