GENEVA, July 12, 2016 /PRNewswire/ -- To support strategic product development and marketing decisions, companies need more than broad industry views. infoSource announces expanded access to its scanner market data at the model level across ten countries within the Americas region, delivering the ability to focus on top selling products, brand market penetration, and device feature trends by segment per country. Simply put, infoSource gives scanner brand managers the tools they need for targeted customized market analysis.
infoSource is widely recognized for delivering the highest quality market data available. "Our regional managers regularly visit each country we track and have developed strong industry relationships that allow us to gather, validate, and deliver highly accurate model-level market data," said infoSource Service Director, Mark Nicholson. "Our customers continue to ask us to expand our geographic coverage, which we have prioritized. Accurate global data collection is our goal."
Users of the infoSource database service have full access to quarterly market statistics at the model, brand, category, country and regional levels in real time within five weeks of the close of each quarter. Queries based on product specifications and list prices offer enhanced strategic analysis to users. In addition to the interactive market analysis database, infoSource provides ongoing quarterly and bi-annual overview reporting. Analysts currently develop long-range scanner forecasts for seven segments within 66 countries throughout the Americas, Europe, the Middle East and Africa. Comprehensive "state of the industry" Scanner Market Digest Reports are also published annually by region to further support complete understanding of the trends occurring throughout the international scanning arena.
Regional Scanner Market Digest reports are available for purchase separately. The reports include detailed five-year shipment and forecast tables for every country within each region in each of the seven document scanner categories, including 3 distributed segments, three production segments, and network scanners. Shipments, revenues, key trends, vendor performance, and strategies for success are explored for each segment. Related industry Digest reports covering the European Markets for Copiers / MFPs are also available from infoSource.
Located in Geneva, Switzerland, infoSource has led the market research industry in Europe, the Middle East, and Africa for more than 30 years by providing accurate market sizing data across a range of office automation industries. The company's strength lies in its detailed field research conducted on an individual model basis made possible by close working relationships with manufacturers and local vendors. (www.infosource.ch)
Susan Moyse, Regional Manager