SAN FRANCISCO, Nov. 6, 2012 /PRNewswire/ -- Inigral, creator of Schools App, an application on Facebook and mobile devices, today announced Enrollment Intelligence, a new service that provides real-time insights to university admission professionals about students' likelihood to enroll.
By analyzing social and behavioral data patterns from over 3 million students across 100 partner universities, Inigral has created a proprietary algorithm that provides admissions professionals predictive scores on which students are most likely to enroll and which may be at risk. Now universities can understand in real-time which students need more information and support to successfully enroll. This data is also presented in ways that help admissions professionals target their recruitment efforts and meet their target class mix.
"We are entering into year three of our partnership with Inigral and we could not be more pleased," said Brian Kennedy, Assistant Director of Communication at Samford University. "They have given social media a role in predictive modeling by developing extensive real time data tracking capabilities on the backend of their product. This has allowed our admission office to better serve our prospective students while utilizing our time and resources in a more efficient way."
"Universities are feeling the crunch of reduced budgets and staff. At the same time, the number of students applying and being accepted is increasing. With Enrollment Intelligence, admissions professionals can focus resources on those that are in need of more information," said Jamie Glenn, CEO of Inigral. "By providing real-time insights into admitted students, universities can personalize their outreach and communication providing them with the information to make a better decision on which school is the right fit. "
"We have to be smarter with our resources. Part of this is to embrace engaging students digitally," said Michael Schneider, President of McPherson College. "We need less bricks and more clicks, and we need to use those clicks as information that can help us provide better services to students."
"This is part of a larger movement in Higher Education to be more data-driven," explained Michael Staton, Inigral's co-founder and Chief Evangelist. "Higher Ed is talking about Big Data, but they need more data. The Learning Management System is not early enough."
Enrollment Intelligence is part of Inigral's Schools App, a subscription-based enrollment management solution for higher education. The application is built on the Facebook, iPhone and Android platforms, where students spend the majority of their time each day. The company's solution is proven to impact university yield and retention while providing real-time data and analytics to university administrators. Partner institutions realized as much as 4.7x higher enrollment rates amongst admitted students who use Schools App.
To get more information about Enrollment Intelligence or Schools App visit www.inigral.com.
San Francisco-based Inigral Inc. is the creator of Schools App, a private Facebook application for students to make friends, share interests and get involved on campus. The app has proven to be effective at retaining students on two and four-year private and public campuses. Founded in 2007, Inigral works with over 100 colleges and universities to build community, increase enrollment and improve retention. In 2011, Inigral was named one of the 10 most innovative education companies by Fast Company. For more information, visit www.inigral.com