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Insider Media Racing To More Success with Newest Client, High Profile NASCAR Driver Blake Koch

Only Days Into Campaign, PR Firm Books Driver on National Television


News provided by

Insider Media Management

May 14, 2012, 05:20 ET

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BOCA RATON, Fla., May 14, 2012 /PRNewswire/ -- Public relation's ultimate storytellers have never been faster. Insider Media Management (www.insidermediamanagement.com) is now the PR and marketing firm of record for NASCAR Nationwide series driver Blake Koch (www.blakekoch.com). The raceway speedster is considered one of the best young drivers in the sport. Koch is the latest high profile athlete Insider Media President J.P. Hervis and his team have worked with. "We chose Insider Media because of its successful record of publicity with other athletes, its national media outreach, and integrative marketing ideas," says Mark Koch, Director of Blake Koch, Inc.

"Insider Media is truly proud to represent Blake, a supreme competitor on the track and an exemplary man of faith and family off of it," says Hervis.

The campaign is off to a super speed start. Only days after adding Koch to the exclusive client roster, Insider Media booked the 26 year old on Fox News Channel's popular Fox & Friends program. In front of a national television audience, Koch discussed the controversy involving the loss of his race sponsor and how his outspoken Christian beliefs may have played a role. "The situation had not presented itself before we began working with Blake, it wasn't the original campaign focus," says Hervis. The long-time TV reporter added, "But when the story presented itself, we knew it should be told to the world, and no firm is more successful than Insider Media."

Including several national media appearances, Insider Media's campaign has resulted in dozens of media exposures via print, radio, television and a significant increase in social media followers for Blake Koch. The NASCAR speedstar says, "Insider Media put me in a position to tell an important story to so many people and attract thousands of new fans to my racing and my faith message."

Moving forward, Insider Media will share Blake's personal story faith, family, and racing to media markets where Blake is racing and beyond. "I know Insider Media will be on our team for a long time," added Koch.

About Insider Media Management

Insider Media Management is a full-service communications firm headquartered in South Florida and serving clients nationwide.

Contact: J.P. Hervis, President, Insider Media Management 561.995.6560 [email protected]

SOURCE Insider Media Management

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