DENVER, April 28, 2011 /PRNewswire/ -- Inspirato, the next generation destination club, announced today the close of an $11 million capital raise. The company, which launched in January, is applying the funds to the expansion of its proprietary technology platform, the addition of new partnerships, and brand awareness. Inspirato has generated more than $4 million in sales since launch, and is currently adding approximately 100 new club members each month.
"Our pricing model is highly disruptive in the luxury travel market, and both sophisticated travelers and investors recognize Inspirato's growth potential," said founder and CEO Brent Handler. "This extraordinary level of commitment from leaders in the investment community positions us to deliver more robust travel experiences to our members sooner than we expected. We are grateful for this opportunity to deliver an affordable luxury travel experience to a significant market segment."
Launched with a vision of transforming the $24 billion vacation rental industry, Inspirato combines the best of vacation rentals – flexibility and pay-as-you-go structure – with the best of private vacation clubs – company controlled luxurious accommodations, custom designed interiors, dedicated on-site concierge service, and world-class amenities – but without the six-figure upfront fee, long-term commitment or restrictive booking policies.
Inspirato offers a consistent, branded luxury vacation lifestyle to the growing "everyday affluent" market segment. Inspirato membership consists of a one-time non-refundable fee of $15,000 and offers access to below-market nightly rates. There are no limits on travel or complex reservation rules common with other luxury vacation clubs and fractional programs. Having co-founded Exclusive Resorts, both the Chairman and CEO of Inspirato have significant experience providing luxury vacations and services to affluent clients.
Inspirato members may currently reserve vacations in more than 40 luxury residences in a dozen of the world's top beach, mountain and European vacation destinations including: Los Cabos, Mexico; the Caribbean island of Anguilla; Tuscany, Italy; Big Island and Maui, Hawaii; Kiawah Island, South Carolina; Newport Beach, California; Vail, Beaver Creek, Aspen, and Snowmass Village, Colorado; and Deer Valley, Utah. Inspirato plans to add additional US, Caribbean, and European homes in the coming months.
For more information about Inspirato, visit www.inspirato.com.