FENTON, Mo., Sept. 16, 2013 /PRNewswire/ -- InteliSpend Prepaid SolutionsTM announces the launch of 5% Back, a unique feature available on universally accepted Visa® prepaid cards that gives cardholders 5% of their transaction amount back when they use their cards at preferred U.S. merchant locations. New to the business-to-business incentive space, this innovation comes at no additional cost to clients, yet provides a value-added experience for their cardholders.
Chosen for their broad appeal, the 5% Back feature is being launched with the following preferred U.S. merchants:
American Eagle Outfitters®
Carrabba's Italian Grill
Regal Entertainment Group
Fleming's Prime Steakhouse
"We're constantly focused on finding new ways to deliver value to our clients, cardholders and merchant partners," said Jim Menadier, president, InteliSpend Prepaid Solutions. "This feature delivers a bonus for our clients' cardholders and value to our clients. It's a way to increase their incentive budget without spending an additional dollar."
This feature also provides value to InteliSpend's preferred merchant partners. Marketing materials encourage cardholders to spend their incentive at the merchants where they have extra spending power.
"We work with a great group of merchants to power our selective-spend cards," said Kathleen Bibbins, vice president, merchant partnerships, InteliSpend. "Now they have the potential to reap incremental traffic and revenue-generating benefits from our universal Visa prepaid products, making our universal product unique in the marketplace."
5% Back is now available on Universal Visa Prepaid Cards, Universal Visa Prepaid Cards with ATM, and Promotional Visa Prepaid Cards for U.S. incentive programs; on prepaid cards with pre-set dollar amounts and dollar amounts that are added to the card over time.
About InteliSpend: InteliSpend Prepaid Solutions, LLC, an independent entity within Maritz Holdings, Inc., is an issuer of Discover®-branded prepaid products, a reseller of American Express®-branded prepaid products and a program manager for MasterCard and Visa. InteliSpend provides businesses with prepaid solutions, including prepaid cards, online reward management technology, and program management. Its products address a broad array of applications, such as employee reward and recognition, sales incentives, expense management, and consumer promotions. InteliSpend is headquartered in Fenton, MO, and is a licensee of U.S. Patents 5,689,100 and 5,956,695 and Canadian Patent 2,215,969.
Universal Visa Prepaid Cards, Universal Visa Prepaid Cards with ATM, and Promotional Visa Prepaid Cards for U.S. incentive programs are issued by MetaBank™, Member FDIC, pursuant to a license from Visa U.S.A. and can be used everywhere Visa debit cards are accepted.