International Music Genius DIZZEE RASCAL Selects RAYMOND WEIL NABUCCO CUORE CALDO to Wear in his Latest Hit Video 'DIRTEE DISCO'

LONDON, May 21, 2010 /PRNewswire/ -- Luxury Swiss watchmaker RAYMOND WEIL (http://www.raymondweiluk.co.uk) is pleased to announce that internationally renowned musical genius Dizzee Rascal selected the exceptional NABUCCO CUORE CALDO to wear in his latest blockbuster music video 'DIRTEE DISCO'.

To view the Multimedia News Release, please click

http://multivu.prnewswire.com/mnr/prne/raymondweil/42429/

Having just received 'Best Male' at this years BRIT Awards & after dominating the UK charts with number one singles 'Dance Wiv Me', 'Bonkers', & Holiday... Dizzee Rascal unleashes yet another summer smash, his brand new single 'DIRTEE DISCO' on 24th May.

'Tongue n' Cheek: Dirtee Deluxe' released on May 31st, is a special edition double CD release featuring unheard and exclusive new material, ranging from his recent BRIT Awards Charity collaboration 'You Got the Dirtee Love' performed with Florence & the Machine, to a whole host of new studio recordings, remixes & live audio taken from the historic & critically acclaimed BBC Electric Proms performance.

The limited edition Nabucco Cuore Caldo is part of the successful Nabucco family - a unique and exclusive timepiece range that has many similarities to that of Dizzee Rascal - audacious style and innovative creativity - the watch was the perfect choice for Dizzee to wear during DIRTEE DISCO.

To celebrate their association with Dizzee Rascal, RAYMOND WEIL has launched a competition for one lucky person to win a RAYMOND WEIL watch, from the same Nabucco family, as worn by Dizzee Rascal in his DIRTEE DISCO music video. The watch up for grabs is a 3900-ST-05207, which features 44mm case powered by an automatic movement with sapphire crystal glass on a stainless steel bracelet. The watch usually retails at GBP1,325.00 .To enter, simply log onto http://www.thelivelistclub.com

Nabucco, named after the Italian Opera by Giuseppe Verdi, is an example of the close links that RAYMOND WEIL has with music since the creation of the brand in the early twentieth century. Recent music partnerships have included The BRIT Awards 2008 - 2010 and support of the Nordoff Robbins charity that supports therapy through music. RAYMOND WEILs affiliation with Dizzee Rascal marks the beginning of a new era for the brand...

"What separates Raymond Weil from a range of other branded watches is its unique style and look, something I'm glad to have the Dizzee Rascal brand associated with" - says Dizzee Rascal.

"We are delighted that Dizzee Rascal chose to wear RAYMOND WEIL during his DIRTEE DISCO video. It marks a significant step forward with our brand in terms of music and our goal is to continue to work with the best in the business. Dizzee was our perfect candidate to work with, due to his creative flare and ability to continue to push the boundaries of the unexpected. Dizzee continues to strive to produce exceptional quality, as we do with our timepieces" - says Laurie Milne, Marketing Director of RAYMOND WEIL UK.

Following on from the success of his monumental performance with Florence & the Machine at this year's BRIT Awards, to which RAYMOND WEIL are the Official Watch and where Dizzee Rascal wore the RAYMOND WEIL Nabucco Titanium on a black leather strap during his performance and to collect his award for Best British Solo Male Artist - DIRTEE DISCO is certain to become the next instalment of success for Dizzee Rascal and his independent record label - Dirtee Stank Recordings.

               For further details contact Marcus Braybrook at APR
                              Communications
    Tel: +44(0)20-7351-2227 Email: [email protected]
                     http://www.aprcommunications.com

SOURCE RAYMOND WEIL