
Internet Marketing Agency World Web Partners Appoints Renee (Menkova) Seltzer Director of Marketing
A twelve-year internet marketing veteran with a background in private, post-secondary education will focus on expansion of internet inquiry generation capabilities into social media and real-time optimization strategies while developing new client services products.
FT LAUDERDALE, Fla., Dec. 6, 2011 /PRNewswire/ -- With the expansion of internet marketing inquiry generation services to support a growing client base, World Web Partners, Inc., has appointed Renee Seltzer as the firm's new Director of Marketing. Seltzer joins the firm with more than 12 years of experience in private, post-secondary education and business-to-consumer online inquiry generation marketing across traditional web-based advertising formats as well as social media and mobile.
"We are excited to have this level of talent on our executive team," said Anthony Rolon, president of World Web Partners, which manages AmeriColleges (americolleges.com), an online resource for prospective students seeking college information about their educational choices. "Renee's experience on both sides of the marketing-agency fence helps give our firm the knowledge and competitive advantage to serve our expanding client base. She understands client needs and having been an agency client, knows the level of trust required to create a strong, solutions-oriented relationship."
Seltzer previously served as the Director of Marketing for Userlytics, a web-based qualitative research firm headquartered in San Francisco with clients including Intuit, Sears and American Airlines.
In her role as the Director of Online Marketing at Mojo Interactive, an Orlando-based agency specializing in healthcare web products and marketing services, she developed consumer behavior-driven marketing strategies leveraging search marketing (SEO and SEM), email marketing, affiliate networks, social media and content development.
At Deltak/Rasmussen Inc., Seltzer served as the Director of Internet Strategy, Analytics and Customer Relationship Management, and has extensive experience in internet-focused marketing solutions as well as direct response initiatives as part of the marketing team at Compass Knowledge Group.
"I am thrilled with the opportunity to join such a forward-looking company," said Seltzer. "World Web Partners is a fast growing organization with a strong foothold in higher education inquiry generation marketing management. Anchored by an impressive technology platform on which to build effective campaigns, I'm looking forward to continuing to add new services to help colleges and universities grow enrollments."
Based in Plantation, FL, World Web Partners is a full-service student-inquiry generation and internet marketing agency for the private post-secondary education sector and other emerging verticals. For more information about World Web Partners, visit the website, www.worldwebpartners.com or call 954.306.6373.
SOURCE World Web Partners
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