Internet/Online Advertising Market for 15 Countries Forecast (2018 - 2019) in New Global Industry Research Reports

DALLAS, September 24, 2014 /PRNewswire/ --

ReportsnReports.com adds World Online Advertising market (Aug 2014), Global Internet Advertising Market 2014-2018 (Sept 2014) and Online Advertising Market by Search Engine Marketing, Display Advertising, Classifieds, Mobile, Video, Lead Generation, Rich Media - Global Advancements, Forecasts & Analysis (2014 - 2019) [Aug 2014] research reports under the IT & Telecommunications category of its store.

The World Online Advertising market package includes: 1. A database with quantitative data on online advertising, the key market for monetization of personal data, up to 2018 for 15 countries (USAUK -France -Germany -Italy -Spain -Japan -South Korea -ChinaBrazil - India - Russia - TurkeySouth Africa - Switzerland), 2 zones and world consolidated. Six sub-segments are estimated for each country: search, display, mobile, RTB, social networking and video. 2. A status report providing an analysis of key trends and technologies around personal data today (including privacy challenge, retargeting, VRM, new data measurement techniques, etc...) and also includes an overview of the world leaders and their KPIs (Google - Facebook - Yahoo! - Microsoft - Twitter - Amazon - Apple).

Global Internet Advertising Market 2014-2018 is a 94 pages research report that forecasts the industry to grow at a CAGR of 11.75% over the period 2013-2018. This report covers the present scenario and the growth prospects of the Global Internet Advertising market for the period 2014-2018. To calculate market size, the report considers the revenue of the following types of advertisement in the market: Paid Search, Display, and Classified. The report covers the Americas, EMEA and APAC regions; it also covers Global Internet Advertising market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

The Online Advertising Market by Search Engine Marketing, Display Advertising, Classifieds, Mobile, Video, Lead Generation, Rich Media - Global Advancements, Forecasts & Analysis (2014 - 2019) research report forecasts the global online advertising market to grow from $125.82 billion in 2014 to $220.38 billion by 2019. Over the next 5 years, this market is expected to experience high traction in Asia-Pacific (APAC), Latin America (LA), and the Middle East and Africa (MEA) regions. Google, Facebook, LinkedIn, and Yahoo are some of the prominent players which are providing reliable advertising formats to the advertisers. Factors which are responsible for driving high growth in this market are increased Internet usage/penetration, adoption of smartphones and mobile devices, and evolution of communication technologies.

The report will help the market leaders/new entrants in this market: This report will provide a comprehensive look in the global online advertising market in terms of formats. Market numbers are further split across verticals and regions. The report will provide insights to the vendors about positioning themselves and their competitors and will help them to understand opportunities in other industry verticals and regions. The report helps the vendors to understand the pulse of the market. It provides information on key market drivers, restraints, challenges, and opportunities.

Companies profiled in the online advertising market 2014-2019 research report include Amazon.Com Inc., AOL Inc., Baidu, Facebook, Google, IAC, LinkedIn, Microsoft, Twitter and Yahoo. Advertising through mobile applications, social media and video advertising / video streaming are some of the opportunities discussed for players (new and existing) of this industry in this research available for purchase at http://www.reportsnreports.com/Purchase.aspx?name=293447 .

Companies discussed in Global Internet Advertising Market 2014-2018 research report include eBay, Facebook, Google, Microsoft, Yahoo, BBC, Deutsche Telekom, InterActiveCorp, Le Figaro, Orange and Walt Disney. Key Questions Answered in this Report cover: What will the market size be in 2018 and what will the growth rate be? What are the key market trends? What is driving this market? What are the challenges to market growth? Who are the key vendors in this market space? What are the market opportunities and threats faced by the key vendors? What are the strengths and weaknesses of the key vendors? Order a copy of this research at http://www.reportsnreports.com/Purchase.aspx?name=298143 .

The database trackers covered in World Online Advertising market package include the following:

Access 

Fixed: Internet subscribers (millions), Annual growth rate and Internet density.

Mobile: Mobile subscribers (millions), Annual growth rate and Mobile density.

Internet usages 

Fixed: Fixed Internet users (millions), Annual growth rate and Fixed Internet penetration.

Mobile: Mobile Internet users (millions), Annual growth rate and Mobile Internet penetration (% among mobile subscribers).

Geographical coverage 

Zones: World, EU 5, EU28 and Asia Pacific.

Countries: Brazil, China, France, Germany, India, Italy, Japan, Russia, South Africa, South Korea, Spain, Switzerland, Turkey, UK and USA.

Order a copy of world online advertising market report at http://www.reportsnreports.com/Purchase.aspx?name=297856 .

List of Tables and Figures provided in this global online / internet advertising industry research report includes: 

1. The advertising market in figures 

Global online advertising revenues and their share of total media advertising revenues, 2010-2018
Global online advertising annual ARPU, 2010-2018
Global online advertising revenues, by region, 2010-2018
Global online advertising revenues of select APAC countries, 2010-2018
Breakdown of global online advertising revenues, in terms of advertising formats (display, search, other), 2010-2018
Share of search engine markets, global and in select countries, based on searches conducted, 2013
Global mobile advertising revenues and their share of total online advertising revenues, 2010-2018
Global online advertising annual ARPU, 2010-2018
Global mobile advertising revenues, by region, 2010-2018
Global mobile advertising revenues of select APAC countries, 2010-2018
Global social networking advertising revenues and their share of total online advertising revenues, 2010-2018
Global social networking advertising revenues, by region, 2010-2018
Global OTT video advertising revenues and their share of total online advertising revenues, 2010-2018
Global OTT video advertising revenues by region, 2010-2018
Global RTB advertising revenues and their share of display advertising revenues, 2010-2018
Global RTB advertising revenues by region, 2010-2018

2. The online advertising ecosystem 

The online display advertising ecosystem
Player shares of online advertising revenue in 2013
Player shares of mobile advertising revenue in 2013
Current market breakdown between search and display advertising; comparing fixed and mobile
Evolution of Google advertising revenues, 2009-2013
Evolution of Facebook advertising revenues, 2009-2013
Evolution of Yahoo! advertising revenues, 2009-2013
Division of search and display advertising revenue for Yahoo!, 2009-2013
Evolution of Microsoft advertising revenues, 2009-2013
Search advertising on Yahoo! Bing Network
Evolution of Twitter advertising revenues, 2011-2013

3. Main trends in online advertising and personal data use 

RTB provides real time bidding benefits within an ad exchange
The RTB technology process
The retargeting technology process
The technological process of FBX
Example of RTB with FBX and other SSPs in action
Native ads timeline
Example of HarperCollins on Buzzfeed
Examples of analyses by Verizon Precision Marketing Insights
Heat map of places visited, based on location data
Example of mandatory cookie opt-in on a Website
Frequently used online services; comparison of their use and trust levels

Explore more reports on the IT & Telecommunications market at http://www.reportsnreports.com/market-research/information-technology/ .

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