Intersect World LLC Partners with Skyhook to Deliver the First iPad App Integrated with Local Faves Social Location Framework

MANHATTAN BEACH, Calif., April 15, 2011 /PRNewswire/ -- Intersect World LLC, a leading developer of apps for all the leading mobile platforms, today announced the integration and immediate availability of Radio - iPad Edition, the only iPad App to date to provide native support of Skyhook's Local Faves social location framework. The launch of Radio – iPad Edition with Skyhook's Local Faves embedded will be followed by the rest of the iPad Editions of Internet radio apps soon to be available on the iTunes App Store.

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Local Faves is a framework that brings the best engagement tactics from web and print, like location, stats and rankings, infographics, and social features to iPad apps like Radio. By optimizing for tablet devices and providing seamless integration into Intersect World's Radio – iPad Edition app, Local Faves adds engaging new features: users are able to "check-in" with friends when playing any radio station, find which stations are most popular near them, and discover what favorite stations friends are playing. Radio – iPad Edition is the first and only app to provide such support on any tablet platform, at this time.

"Since we shipped our Radio for iPhone product with Skyhook's Local Faves last year, over 370,000 Faves have been posted and shared online," said Marco Papa, principal of Intersect World LLC. "Our social framework partnership with Skyhook continues today with the shipment of Radio – iPad Edition, bringing the Local Faves functionality to the Apple iPad and iPad 2 tablet devices, a first in the industry.  Together with the announcement of the 3 million downloads of our Radio apps, the renewed partnership with Skyhook will help us maintain a leading position in many of the iTunes App Store categories."

"We're thrilled to have Radio as the first iPad app integrated with Local Faves," said Ronda Billings Morra, director of marketing at Skyhook. "Radio - iPad Edition is a perfect example of how developers are utilizing geosocial features to make their apps more engaging for users.  The recent surge in the number of apps taking advantage of location and social features is proof that users are looking for ways to connect more deeply with one another within an app itself.  The Radio - iPad Edition app enables a more interactive experience through sharing current location and what users are listening to now via their favorite social networks, like Facebook and Twitter, leaderboards showing the most popular programs by timeframe and location and the ability to 'follow' and comment on their favorites."

About Intersect World LLC

Founded in February 2008, Intersect World LLC is a leading developer of mobile applications for the iPhone, iPad, Android, Windows Phone and Symbian^3 platforms. For more information visit radioforiphone.com.

About Skyhook

Skyhook is the worldwide leader in location positioning, context and intelligence. In 2003, Skyhook pioneered the development of the Wi-Fi Positioning System to provide precise and reliable location results in urban areas. Today, Skyhook's Core Engine provides positioning to tens of millions of consumer mobile devices and applications. For more information visit www.skyhookwireless.com.

SOURCE Intersect World LLC