Introducing a New Kind of Marketing Company to Reading

Jun 15, 2010, 08:00 ET from Dean Frymoyer, LLC

READING, Pa., June 15 /PRNewswire/ -- Dean Frymoyer, an award-winning marketing professional with more than 23 years of advertising and marketing experience has opened a new marketing company, Dean Frymoyer, LLC.  The new company will focus on developing and implementing branding, advertising and marketing strategies for businesses in Berks and its surrounding counties.  

However, unlike most advertising agencies, customers will not have to pay a mark-up on printed or purchased services of any kind or a commission on placed advertising – whether it's newspaper, magazine, radio or outdoor.  

"The market can no longer bear a ten to twenty percent mark-up on purchased services and placed advertising," said Dean Frymoyer, Managing Member.  "Most importantly, customers can no longer afford it.  Everyone in business is being pressured to do more with less.  Customers hire marketers for their expertise and access to a network of valued suppliers.  The expectation is that a marketer will do what is in the best interest of the customer.  Tacking on an additional twenty percent is not in the customer's best interest nor is it fiscally responsible – something most agencies claim to be."

Mr. Frymoyer was previously Vice President, Client Services for tomsheehan worldwide, Reading, PA, where he serviced Carpenter, COBRA Wire & Cable and The Reading Hospital and Medical Center.  Previously he was Manager, Electronic and Marketing Communications for Sermatech International, Inc., Limerick, PA, where he produced marketing collateral for 27 facilities with locations in North America, Canada, Mexico, Great Britain, France and South Korea.  He also worked as Account Director for Montgomery & Partners, Inc., formerly of Reading, PA, servicing nationwide clients such as EXIDE, Firemen's Fund and the Association of National Advertisers.  

Effective immediately, Mr. Frymoyer can be reached at 610-929-6986 or

Additional information about Dean Frymoyer, LLC, can be obtained from the company's web site at

SOURCE Dean Frymoyer, LLC