Introducing Big Brands into Emerging Niche Markets - Research Report on Coke, Pepsi, Dr. Pepper, Monster Beverages and SodaStream

NEW YORK, March 12, 2013 /PRNewswire/ --

Today, Investors Alliance announced new research reports highlighting The Coca-Cola Company. (NYSE: KO), PepsiCo, Inc. (NYSE: PEP), Dr. Pepper Snapple Group Inc. (NYSE: DPS), Monster Beverage Corp. (NASDAQ: MNST) and Sodastream International Ltd. (NASDAQ: SODA). Today's readers may access these reports free of charge - including full price targets, industry analysis and analyst ratings - via the links below.

The Coca-Cola Company Research Report

Coca-Cola's Venturing & Emerging Brands team injects entrepreneurial energy into this 126-year old enterprise as it identifies and builds the company's next generation of billion-dollar brands. Coke's VEB teams invest in and builds groundbreaking beverages that satisfy the unmet consumer needs - from FUZE enhanced juice drinks, Core Power milk-based protein drinks, NOS energy, to Honest Tea and Zico coconut water, as well as illy issimo ready-to-drink- coffee beverages. As Deryck van Rensburg, president of VEB states, "We rightly tend to focus on building our core brands in our core channels. However, we can't ignore the small entrepreneurial brands popping up in unconventional outlets -such as health and beauty spas, natural food stores, gyms, yoga studios and other places our red trucks don't visit." The team's greatest successes has been the acquisition of FUZE and NOS, with FUZE expected to be a significant contributor and NOS has become a successful energy brand with a lot of growth potential ahead. The VEB team also sees its Honest Tea and Core Power brands as trademarks that are capable of competing in multiple categories. The Full Research Report on The Coca-Cola Company - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.investors-alliance.com/r/full_research_report/ed8f_KO]

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PepsiCo, Inc. Research Report

The Entrepreneurship Bootcamp for Veterans with Disabilities (EBV), a national non-profit organization, received a $500, 000 donation from PepsiCo thru its Dream Machine Recycling Initiative. Tim Carey, Senior Director of Sustainability at PepsiCo., commented, "PepsiCo is honored to provide continual support to the Entrepreneurship Bootcamp for Veterans with Disabilities through the Dream Machine Recycling Initiative and to help make public recycling a more convenient and rewarding process. Through this program, we have seen amazing results, from the over 5,500 bins and kiosks located across the country, to the over 600 graduates of the EBV program. We look forward to helping keep our environment healthy for generations to come." "It is our mission at the EBV to provide free education to post-9/11 veterans with disabilities and we are proud that over the past three years we have continually been able to achieve that goal with the support of PepsiCo and the Dream Machine Recycling Initiative," said Mike Haynie, EBV founder, IVMF Executive Director and Barnes Professor of Entrepreneurship at Syracuse University's Whitman School. "It's rewarding to know that we are a part of PepsiCo's ongoing sustainability efforts and that simply by recycling through a Dream Machine, the public gets to do their part to help support these veterans with disabilities." EBV was founded at Syracuse University's Whitman School of Management and is operated by the Institute of Veterans and Military Families. The Full Research Report on PepsiCo, Inc. - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.investors-alliance.com/r/full_research_report/e4cd_PEP]

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Dr. Pepper Snapple Group Inc. Research Report

An agreement was reached between Dr. Pepper Snapple Group and Mondelez International Inc. to reacquire the distribution rights for Snapple and several other non-carbonated beverage brands in parts of Asia-Pacific. "This agreement enables us to explore opportunities for expanding the presence of Snapple and other non-carbonated brands in an important region of the world," said Jim Johnston, president - Beverage Concentrates and Latin America Beverages. "Obtaining the distribution rights to Snapple and other brands in Asia-Pacific gives us a foothold in a growing market that we can tap for future development over time. The company will have the rights to distribute Snapple in Australia, Malaysia, China, Hong Kong, Japan, South Korea and Singapore. Mott's, Mr. & Mrs. T, Clamato, Mistic, Holland House and Yoo-Hoo will also be distributed in Australia.    The Full Research Report on Dr. Pepper Snapple Group Inc. - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.investors-alliance.com/r/full_research_report/94c7_DPS]

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Monster Beverage Corp. Research Report

Monster Beverage - maker of Monster Energy, Hansen's Peace Tea, Worx Energy and Blue Sky - tallied monster earnings for both fiscal full year 2012 and Q4. The company posted a Q4 net sales rise of 15% to $471.5 million while full year net sales rose 20% to $2.1 billion. "We are pleased to report another quarter of solid results," said Rodney C. Sacks, Chairman and Chief Executive Officer. "While the growth of the energy drink market in the United States has softened from previous quarters, the Monster Energy brand continues to grow in excess of market growth. We are also pleased to report that in 2012 gross sales outside the United States for the Company exceeded $500 million." The company successfully launched the Monster Energy brand in a number of new international markets in the last few months and will continue with new launches this 2013. The Full Research Report on Monster Beverage Corp. - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.investors-alliance.com/r/full_research_report/31c1_MNST]

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Sodastream International Ltd. Research Report

With energy drinks becoming a fast -growing sector in beverages, SodaStream has entered a partnership with EBOOST to license EBOOST floors and proprietary energy blends exclusive for SodaStream. Consumers turn to SodaStream for smarter, better-for-you alternatives to packaged soda, and we look forward to attracting new users as we expand deeper into specialty flavor choices," said Daniel Birnbaum, CEO of SodaStream. "EBOOST is redefining the energy drink industry with a responsible product that consumers can feel good about drinking," says Jillian Michaels, EBOOST's Chief Energy Officer. "I've always supported products that encourage a healthy lifestyle and combining EBOOST with an innovative and revolutionary product like SodaStream offers a sparkling new way for consumers to enjoy those products at home. The initial flavor offerings will be Orange and Super-Berry (Acai Pomegranate) and will be available on the second half of 2013. The Full Research Report on Sodastream International Ltd. - including full detailed breakdown, analyst ratings and price targets - is available to download free of charge at: [http://www.investors-alliance.com/r/full_research_report/c2bd_SODA]

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SOURCE Investors-Alliance