Introducing GREENIES® JointCare Treats for Dogs

A Nutritious, Tasty Way to Promote Healthy Joints for Life

Oct 21, 2010, 12:05 ET from The Nutro Company

NASHVILLE, Tenn., Oct. 21 /PRNewswire/ -- The GREENIES® Brand—makers of the #1 vet-recommended pet specialty dental chews**—has introduced GREENIES® JointCare Treats, designed to maintain dogs' healthy mobility.  

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GREENIES® JointCare Treats contain Green-Lipped Mussel, a species indigenous to New Zealand. A very low incidence of mobility issues in natives, for whom Green-Lipped Mussel is a regular part of their diet, caught the attention of researchers. Applying that to dogs, The Waltham Centre for Pet Nutrition performed clinical studies that demonstrated that certain nutrients contained in Green-Lipped Mussel, including omega-3 fatty acids, vitamins E and C, glucosamine, chondroitin and other amino acids and minerals have a beneficial effect on canine joint health.

"Our philosophy as a company has always been to create treats for pets that have specific health benefits. We're excited to bring the knowledge we've gained from being a leader in pet oral health and medicine compliance to the joint health category," said Bradley Quest, DVM, product development veterinarian.

GREENIES® JointCare Treats help to protect the mobility of adult dogs of all ages and sizes by nourishing healthy joints. JointCare Treats are for daily use and should be given to pets as part of a complete joint health program that includes diet, exercise and, if needed, medications prescribed by the veterinarian.

GREENIES® JointCare Treats are available in two sizes for small/medium and large dogs at pet specialty products retailers and will be available in the coming months in many veterinary clinics.

About The Nutro Company

The Nutro Company is a leading manufacturer of natural* pet food products sold exclusively at pet specialty stores.  The company has been making "The World's Best Pet Food" for more than 80 years and is dedicated to quality, excellence and innovation in dog and cat nutrition offering healthful formulas for every pet's life stage, activity level and size.  The Nutro Company's family of brands includes MAX®, NATURAL CHOICE® dog and cat foods and ULTRA™ food for dogs in addition to the GREENIES® brands, which include the #1 vet recommended pet specialty dental chews** and PILL POCKETS® treats.  For more information, please visit www.thenutrocompany.com and www.greenies.com.

*Natural fortified with added vitamins and minerals

**Among veterinarians that recommend dental chews/treats for at home oral care

®/™ Trademarks © The Nutro Company 2010

U.S. Pat. No. D614,830

SOURCE The Nutro Company



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