Introducing Kaufmann, The First Ever In-House Designed Private Label Collection From Kaufmann Mercantile
Originally Designed Range of Furniture and Homewares, Handmade in the United States, Now Available
NEW YORK, Oct. 15, 2015 /PRNewswire/ -- Debuting its first private label collection, Kaufmann Mercantile announces today the launch of Kaufmann, an originally produced range of handmade furniture and homewares. The collection features a line of made-to-order handmade solid wood furniture, hand-thrown porcelain tableware, hand-poured soy & beeswax candles and a pair of classic bags, which are now available for purchase at kaufmann-mercantile.com/kaufmann.
"From the very beginning, Kaufmann Mercantile has worked closely with makers and manufacturers from around the world, sharing a deep appreciation for products made with honest, lasting materials and grounded in a sense of place." said Sebastian Kaufmann, CEO and Founder of Kaufmann Mercantile, "Our new endeavor, celebrates the simple yet focused pursuit of distilling a piece to its most essential."
Kaufmann represents the latest evolution in the story of Kaufmann Mercantile which was sparked when a plastic stapler appeared on Sebastian Kaufmann's desk six years ago. The mass-produced product represented everything troublesome with throw-away culture, and so, he decided to launch an online homewares shop for a slower, more thoughtful life. Starting with eight carefully chosen products, Kaufmann Mercantile has steadily grown to offer two-thousand items – and now debut brand of originally designed homewares.
"We set out to find and provide enduring products for everyday life, and discovered in the process a growing desire for an antidote to today's techno-saturated lives—a connection to presence, provenance, materials and nature," said Kaufmann. "Kaufmann is the result of that desire, a collection that inspires us to reengage with the natural world by surrounding ourselves with tangible reminders, whether it be in the form of a hand-thrown porcelain bowl or a gathering bench handmade in the Hudson Valley."
The Kaufmann Collection
To create Kaufmann, the team drew on the unique experiences and expertise of each craftsperson to develop an aesthetic set apart by timeless, effortless design. The new brand inherits many of Kaufmann Mercantile's defining values: a return to honest materials and transparent manufacturing that helps tell the story of how, when and where each piece was made. The collection includes four categories:
- Kaufmann Handmade Solid Wood Furniture: Kaufmann crafted furniture is made by skilled woodworkers and celebrates the natural beauty and texture of the wood. Each piece is available in Black Walnut or White Oak, and hand-finished with mineral oil and beeswax. The collection includes the Kaufmann Gathering Bench, Trestle Dining Table, Kitchen Island and Ladder Chairs. The Gathering Bench and Ladder Chairs can be customized with bridle leather seat inlay. Made in New York.
- Kaufmann Hand-Thrown Porcelain Tableware: Each piece of the Kaufmann tableware collection is hand-thrown, balancing classic forms and contemporary textures. Now available in a Natural Gloss; two custom matte glazes, in Cream and Almond, are coming soon. The collection includes the Kaufmann Dinner Plate, Salad Plate, Serving Bowl, Cereal Bowl, Mug, and Butter Dish. Made in Oregon.
- Kaufmann Natural Candles: Kaufmann soy and beeswax blend candles are lightly scented with pure essential oils. Each is hand-poured into a glass vessel, making them all-natural down to the French cotton wick. Available in Grapefruit and Patchouli, Cedar and Juniper, or Lavender and Mint. Made in New York.
- Leather & Canvas Carry Collection Crafted by a second-generation leather maker, the Kaufmann carry collection features premium leather and brass hardware in modern, structured shapes. The line includes the Kaufmann Weekender and Tote Bag. Made in California.
To learn more about Kaufmann and place an order, visit kaufmann-mercantile.com/kaufmann. For more information on Kaufmann Mercantile, visit kaufman-mercantile.com and follow on Facebook, Pinterest, and Instagram.
About Kaufmann Mercantile
Kaufmann Mercantile is an online store focused on bringing grounded, meaningful experiences into people's busy lives through high-quality products with timeless design, spanning from home wares to accessories, gardening tools and office and kitchen supplies. The company's product ethos lies in choosing only the best products and creating its own when the best is unavailable - doing the hard work for customers. Kaufmann Mercantile started as a blog, Kaufmann Mercantile 'Field Notes,' which then evolved into an online store, featuring a library of essays on the history of materials, how-to guides and Q&As with makers, artists and designers, delving into the lifestyle and ethos behind the products on its website. The content now serves as a supplement to Kaufmann Mercantile's online store of high-quality everyday classics and tells the story behind the movers and shakers.
Photo - http://photos.prnewswire.com/prnh/20151014/277196
SOURCE Kaufmann Mercantile
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http://www.kaufman-mercantile.com
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