NEW YORK, Dec. 10, 2012 /PRNewswire/ -- Refinery29, the global source for all the best fashion and lifestyle news, trends, and shopping, announced today the launch of an exciting new addition to its premium original content lineup, and just in time for the holiday shopping season — Tinseltown Bazaar, a multi-faceted three-day holiday pop-up shop in NYC.
"Inspiration-based shopping is a major focus for Refinery29," says founder, Philippe von Borries. "And Tinseltown is another means of showing users and brands how we can engage audiences, as well as the convergence of all of our greatest assets—incredible product and resources, imaginative programming, and an innovative user experience."
What: Refinery29's "Live from Tinseltown" online experience comes to life with a festive three-day holiday pop-up shop, dubbed "Tinseltown Bazaar"
When: December 14th, 15th & 16th. Friday and Sunday from 12pm-6pm, Saturday from 12pm-7pm
Where: 201 Mulberry Street, New York City (Refinery29's Tinseltown Bazaar will take over the Openhouse Gallery Space)
Why: The first ever event of its kind will offer an additional way to extend the "Live from Tinseltown" experience to consumers, featuring special surprises from the site's beloved brands, as well as one-of-a-kind merchandise and exclusive collaborations
Brands: Beacon's Closet, Bing Bang, Chloe + Isabel, Cloak & Dagger, Dannijo, D.L. & Co, Ernest Alexander, Frends, Giles & Brother, Glossybox, Graphic Image, Gryson, IllBeCa, Izola, John Allan's, Life Curated, Lulu Frost & George Frost, Marais, Mr. Boddington, Nifty Thrifty, Olivia Harris, Rebecca Minkoff, Shashi, Sweet William, The Supply Change, Thomas Sires, White + Warren, Wool and the Gang, Yarnz, and Refinery29 Exclusives
Food Vendors: CakeBites, Chloe's Soft Serve, Crumbs, Fatty Sundays & Co, Hot Blondies Bakery, Lost Weekend NYC, The Lodge
Interactive Activities: Braid Bar & Eye/Lip touch ups provided by Glossybox, DIY Activities
Who: Refinery29's editorial team and founders will be present throughout the bazaar, with designer guests
- Refinery29's Tinseltown features three interactive online and offline components; Live from Tinseltown (kitschy and cool video series), Tinseltown Gift Guide (shop straight from the inspiration of the videos), and the Tinseltown Bazaar (Refinery29 comes to life with the Nolita pop-up!).
- The site's comprehensive holiday hub, Tinseltown, www.Refinery29.com/holiday, will inspire readers through December 25th, and be a welcomed diversion from the stresses of the holiday season.
Refinery29 is the world's place for discovering, empowering, and celebrating personal style. Combining daily local newsletter editions and a website that serves as a global style hub, Refinery29 offers the only 360-degree source for shopping, breaking fashion news, trends, beauty, local insider guides, and at-home sneak-peeks of fashion's finest. At Refinery29, great style isn't just a one-way obsession—it's a fast-changing world where readers talk, designers and brands engage, and great fashion influences everything. www.Refinery29.com