Invizimals™ Delivers Real-World Interactive Monster Hunting Via PSP® (PlayStation®Portable) System and New Camera for the PSP® System

FOSTER CITY, Calif., Oct. 12 /PRNewswire/ -- Sony Computer Entertainment America LLC (SCEA) announced today the release of Invizimals™ available exclusively for the PSP® (PlayStation®Portable) system. Developed by Novarama and Sony Computer Entertainment Worldwide Studios, Liverpool Studio, Invizimals enables players to find, capture and battle virtual monsters hiding throughout the real-world environment by incorporating a camera for the PSP system (included with the game). Players can point the camera behind sofas, into corners, and under bushes to find virtual monsters on their PSP system screen. Once captured, players take their creatures into battle for a unique, handheld augmented reality experience.

Available only on the PSP -1000, -2000 and -3000 systems, Invizimals includes over 120 creatures to hunt down and capture by pointing the camera for the PSP system, listening to the Invizimals detector when the creatures are nearby, and laying down a magical trap (rectangular shaped card included with the game). Creatures are spawned based on environmental conditions determined by colors of surfaces and time of day. Invisible monsters are lurking around every corner and players interact and capture these creatures by grabbing, tickling and luring them into their collection and battling.

"With Invizimals, we are excited to expand the technical capabilities of PSP with the first camera-based PSP game for the North American market," said Scott A Steinberg, Vice President, Product Marketing, SCEA. "Invizimals changes the way players interact with the real-world environment via the new camera for the PSP system. It's a unique portable gaming experience that not only taps the technical capabilities of PSP, but further expands the breadth of PSP's robust software library."

Invizimals tells the tale of Keni, a scientist at the PlayStation® research lab who has discovered the camera for the PSP system to be more sensitive than the human eye and able to detect invisible creatures hiding everywhere. Keni tasks players with becoming real monster hunters by utilizing the PSP system and camera for the PSP system to reveal virtual monsters on real-world objects.

Capturing different species of creatures allows the player to pit them against one another. Once players have found and caught their creatures, it's time to challenge a friend to a battle. Invizimals multiplayer mode is both online and offline, allowing for flexible and fun battles. Players place down their magical traps and summon the Invizimal of their choosing. In addition, players are able to evolve their monsters, and allow them to learn different attacks that can be used in battle.

With each creature having different powers and attacks during a fight, players interact with their Invizimal with special moves such as blowing onto the camera to create a hurricane; shaking the PSP system to start an earthquake or casting a shadow over the battlefield to deploy a lightning strike in order to defeat their opponents Invizimal. Players build up a unique collection of amazing creatures to take pictures of and trade online with friends.

Available on UMD® (Universal Media Disc) beginning October 12, 2010, the standalone Invizimals game includes the camera for the PSP system. In addition, an Invizimals PSP Entertainment Pack containing a special "Vibrant Blue" PSP-3000 system, Invizimals game on UMD, a camera for the PSP system, Cloudy With A Chance Of Meatballs movie on UMD, and a 1GB Memory Stick PRO Duo™ storage media will also be available at retailers nationwide, delivering everything one needs to experience the PSP platform. Invizimals is not compatible with the PSP®go system.

The independent Entertainment Software Rating Board (ESRB) rating for Invizimals is "E" for Everyone. For more information about the ESRB, visit www.esrb.org.

For more information regarding Invizimals, please visit the official game site (http://www.invizimals.com/) or visit SCEA's online press center and navigate to the PSP section.

http://presscenter.playstation.com

U: SCEA

P: SC3APR

About Sony Computer Entertainment America LLC

Sony Computer Entertainment America LLC continues to redefine the entertainment lifestyle with its PlayStation® and PS one® game console, the PlayStation®2 computer entertainment system, the PSP® (PlayStation®Portable) handheld entertainment system, the ground-breaking PlayStation®3 (PS3™) computer entertainment system and its online and network services PlayStation®Network and PlayStation®Store.

Recognized as the undisputed industry leader, Sony Computer Entertainment America LLC markets the PlayStation family of products and develops, publishes, markets and distributes software for the PS one game console, the PlayStation 2 computer entertainment system, PlayStation 3 and the PSP system for the North American market. Based in Foster City, Calif., Sony Computer Entertainment America LLC serves as headquarters for all North American operations and is a wholly owned subsidiary of Sony Computer Entertainment Inc.

Visit us on the Web at http://www.us.playstation.com.

©2009 Sony Computer Entertainment Europe. Invizimals is a trademark of Sony Computer Entertainment Europe. Developed by Novarama Technology S.L. "PlayStation", "PSP", "PS one," "PS" Family logo, "UMD" are registered trademarks and "PS3" is a trademark of Sony Computer Entertainment Inc.  Memory Stick PRO Duo is a trademark of Sony Corporation.

SOURCE Sony Computer Entertainment America LLC