FOOTHILL RANCH, Calif., Sept. 21, 2011 /PRNewswire/ -- (http://www.myprgenie.com) -- IOGEAR is proud to announce a fund-raising initiative benefiting Susan G. Komen for the Cure(R), the world's largest grassroots network of breast cancer survivors and activists dedicated to taking global action against breast cancer through research, community health programs and advocacy.
In supporting the search for cures, IOGEAR is donating $1 for every pink, specially marked SD / MicroSD / MMC Card Reader / Writers sold between September 1, 2011 and August 31, 2012, with a minimum guaranteed donation of $25,000. The digital card readers are an ideal solution for hi-speed, bi-directional image and data transfer. With digital cards now a ubiquitous solution used for storing data on smart phones, cameras, MP3 players and more, the IOGEAR card reader allows data to be transferred quickly from a Secure Digital Card (SD), MultiMedia Card (MMC), or MicroSD memory cards to PCs or Macs via USB 2.0.
Simply insert the SD, MicroSD or MMC card into the USB thumb drive sized reader / writer and then plug directly into the PC or Mac and file transfers can happen with ease. The card reader also sports an eye-catching pink finish with the Komen "Running Ribbon" prominently displayed. IOGEAR choose this particular card reader because the price is low enough for almost anyone to show support and because so many devices rely on memory cards, it has instant mass appeal.
"We hope that women will download and transfer information about their breast health and screening recommendations from Susan G. Komen to their IOGEAR device so that they can always have it with them," said Margo K. Lucero, Vice President of Business Development and Partnerships for Komen. "We're very pleased for IOGEAR's support as we turn awareness into action for breast health."
"IOGEAR is honored to partner with Susan G. Komen for the Cure," said James Hsieh, CEO of IOGEAR. "There are so many incredible causes, and choosing our first major corporate fundraising partner was tough, but it's important that our support makes a difference. The organization's research and initiatives create important awareness about breast cancer while the services provide immeasurable help to those affected. We're proud to be part of the Komen family."
The IOGEAR SD / MicroSD / MMC Card Reader/Writer benefiting Komen will be sold online at the IOGEAR online store and at select national retail chains.
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