iPad® Harnessed by Law Firm to Sharpen Client Service
Fennemore Craig profiled by Apple® for innovative use of technology
PHOENIX, Feb. 22, 2012 /PRNewswire/ -- A southwest regional law firm, Fennemore Craig (www.fclaw.com) is changing the way lawyers do business by harnessing the power of the Apple iPad.
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Gone are volumes of paper and 24-hour wait times for a client to get a return call. Now, legal materials live on a fleet of iPads that Fennemore Craig pre-loads and loans to clients and adversaries. Communication with lawyers occurs instantly through built-in FaceTime or Skype apps.
The firm's innovative use of the iPad caught the attention of Apple which is currently profiling Fennemore Craig in a case study on Apple.com/business. "The iPad has revolutionized the way we communicate with our clients and resolve cases," says Marc Lamber, chair of Fennemore Craig's Plaintiff's Personal Injury Practice Group. "The iPad technology allows us to gather evidence faster and engage our clients even more thoroughly," adds James Goodnow, Lamber's partner.
View the Fennemore Craig case study on Apple.com/business
Lamber and Goodnow, who focus on catastrophic injury and wrongful death cases, provide iPads to clients. The iPads provide a lifeline enabling clients to easily collaborate with their attorneys and provide key information immediately such as photos, video logs and signed release forms. This as-it-happens communication helps level the playing field against those with unlimited resources.
The attorneys also deliver iPads with comprehensive "video settlement demand packages" to opposing counsel, insurance company adjusters and mediators complete with computer-generated images, Keynote presentations, video interviews, scene diagrams, expert-witness interviews and photos.
In courtroom situations, Lamber and Goodnow use apps like iJuror to track prospective juror responses during jury selection and then during trial, the duo link their iPads to multimedia systems bringing exhibits and presentations to life on individual screens for juries, opposing counsel and the judge. At mediation, court dates and legal conferences, Lamber and Goodnow use the iPad to carry essential documents with them for immediate, searchable access. They use apps like iAnnotate PDF to edit and highlight documents.
Clients view the new connectivity as an unexpected upgrade. "I can reach my lawyers instantly anytime, anyplace and spend less time in their office," said Melissa Frankel, a Fennemore Craig client.
Fennemore Craig is the only law firm selected by Apple to be profiled concerning uses of iPad. Other companies featured, include Grupo BBVA, Medtronic, GE and The Benneton Group.
SOURCE Fennemore Craig
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