iSend Expands Mobile Top-Up Service Throughout Latin America in Direct Relationship with Telefonica

MIDDLEBURY, Conn., Aug. 6, 2013 /PRNewswire/ -- iSend, a leading U.S. electronic payment service for people who support family members in other countries, announced today that it has signed a direct agreement with Telefonica (TEF.MC), one of the largest telecommunications companies in the world. This agreement will enable consumers in the United States and Canada to visit more than 150,000 iSend retailers and purchase mobile airtime for family and friends who are Telefonica Movistar customers in Argentina, Colombia, Ecuador, El Salvador, Guatemala, Mexico, Nicaragua, Panama, Peru and Uruguay. Consumers worldwide can arrange the same top-ups online at www.aryty.com, iSend's top-up portal.

Telefónica is one of the largest telecommunications companies in the world in terms of number of customers. From this outstanding position in the industry, and with its mobile, fixed and broadband businesses as the key drivers of its growth, Telefónica has focused its strategy on becoming a leading company in the digital world. The company has a significant presence in 24 countries and a customer base with nearly 316 million accesses around the world (more than 212 million accesses in Latin America). Telefónica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy.

"iSend's direct arrangement with Telefonica provides an excellent convenience  to our customers while expanding our footprint in this key region for mobile top-ups," said Dan Lambert, iSend's vice president of carrier relations. "We're rapidly approaching the point where customers supporting family and friends in any Latin American country can purchase top-ups for their mobile phones serviced by any leading carrier."

"We are focused on expanding our distribution network in the U.S. so that we can increase our product availability and our customer service," said Freddy Cantor, Telefonica's manager of channels and transactional services for Latin America. "Our iSend partnership gives us access to a large number of retailers within the Hispanic community and the ability to deliver a quality service to our customers."

iSend customers can top up any family member's cell phone, at their level of choice and with instant verification. Customers are not charged for the service beyond the normal price of minutes, and it is an extremely convenient way to keep communications open during holidays, major events or emergencies.

Anyone wanting to top up the cell phones of friends and family who are Movistar customers covered in the initial Telefonica agreement can try the service for free, including free call time, at www.aryty.com.

About iSend
Ranked by Forbes magazine in 2013 as #33 in the top 100 "America's Most Promising Companies, "iSend is a leading international electronic payment service that provides unprecedented financial options for people who support family members in other countries. Customers control the use of the funds they transfer, including topping-up individual family members' prepaid cell phones, paying recurring monthly bills and sending gift cards for merchandise at specific stores. These transfers can be arranged in over 150,000 retail locations spanning the United States, Canada, the United Kingdom and Europe, with mobile phone top-ups also available online at iSend's recharge portal, www.Aryty.com. iSend's direct relationships with predominant mobile network operators, billing organizations and retail chains enable rapid transfers to recipients in more than 100 countries and growing throughout the Americas, the Caribbean, Africa, Europe, the Middle East and Asia, including the Indian subcontinent. For more information, visit www.iSendWorldwide.com.

For more information:

Jan Sisko
Carabiner Communications
678.461.7438
[email protected]

SOURCE iSend