Tele-Digital Store Front Kiosks to have Smart Antennas Installed into the Kiosks
TORONTO, April 12, 2016 /CNW/ - iSIGN Media Solutions Inc. ("iSIGN" or "Company") (TSX-V: ISD) (OTC: ISDSF), a leading provider of interactive mobile proximity advertising solutions announces that Rich Multimedia Technologies Inc. ("RMT") has issued a purchase order for 300 Smart Antennas to retrofit their Tele-Digital Store Front Kiosks ("Kiosks"). The value of the purchase order in Canadian dollars is approximately $219,000 and projected data management fees over three years are expected to be approximately $1.2 million Canadian.
RMT will be responsible for installing the Smart Antennas into the Kiosks as soon as they received the upgraded loop antenna from their manufacturer.
It is anticipated that the retrofit will be completed within approximately thirty days from receipt of the loop antenna and that the activation of the Smart Antennas will take place as each Kiosk is retrofit with the Smart Antenna.
This integration is designed to demonstrate to brands, passengers and advertisers the convenience of delivering and receiving mobile proximity messaging without the need for Apps and downloads. RMT has elected to move forward with this retrofit due to the interest generated in their Kiosks integrated with iSIGN technology at the ARN Revenue Conference & Exhibition in Dallas, Texas during early March 2016.
This 300 Smart Antenna purchase is in addition to the licensing agreement initiated in November 2015 to integrate iSIGN's technology and Smart Antennas into RMT's future Kiosk installations, with the first installation of the integrated Kiosks to be in 5,000 selected sites located in airports, transportation and government centers in Mexico City.
RMT is currently reviewing the layouts of the Mexico City airport, transit system and various government buildings in order to determine locations where the integrated Kiosks will replace the old payphones for installation planning and scheduling. RMT has identified the initial first 150 locations into one government building.
iSIGN's patented Smart Antenna technology does not collect any data that is considered private. The information gathered is completely anonymous in terms of identifying the individual, while collecting individuals' preferences for brand and advertisers' messages and offers. RMT adds the convenience of free mobile device charging and offers free five minute telephone calls without the need to download an App, resulting in the surrender of personal and private information.
"Over two billion travelers use the top 300 airports globally and a major part of this is in the Americas where we are replacing old payphones with our Kiosks offering great deals and promotions to travelers as well as the convenience of free communication and device charging with the added benefit of promotion and discount coupons for the products and services in and around the airports," said Mr. Mark Stevens, RMT's Vice President of Global Business Development.
"Airports are giant transportation hubs which are also very commercialized with world class brands of clothing, products, restaurants and services that provide comfort, selection and compete for the trillion plus dollars spent above travel costs at airports," said Mr. Alex Romanov, iSIGN's Chief Executive Officer. "All major airports shopping areas are standardized, offering similar services and product categories."
About iSIGN Media
iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneering leader in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights. Creators of the Smart suite of products, a patented interactive proximity marketing technology, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumers' mobile devices in proximity and with real-time proof of redemption. iSIGN's data gathering capabilities provide analytics on price points, typical purchases, in-store dwell time and other shopper metrics that identify emerging consumer behaviors. These insights enable smarter business decisions and provide increased ROI metrics for more transparent marketing. iSIGN delivers relevant, timely messages on an opt-in basis at no charge to consumers, transmitting rich media to consumer mobile devices via Bluetooth® and WiFi connectivity in complete privacy as opposed to iBeacons, apps, downloads and required surrendering of personal information. Proven to increase brand engagement and customer loyalty, iSIGN generates preference-based, predictive "clean data" without compromising consumer privacy. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc. www.isignmedia.com
About Rich Multimedia Technologies
Rich Multimedia and its executive team have a 25 year plus proven track record in the telecommunications; advertising; in-airport media and retail travel business. With our partners we represent the leading international brands' and In-airport retail concessionaires. We are committed to working in close partnerships with brands, airport operators and suppliers to bring the mobile traveller on-the-go an unrivalled shopping choice and experience. We are relentless in our search for new concepts that will help develop existing and new markets. www.richmediatechnologies.com
© 2016 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.
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SOURCE iSIGN Media Corp