GAINESVILLE, Fla., Nov. 27, 2017 /PRNewswire/ -- ITProTV, the home of binge-worthy IT learning and the fastest growing SaaS tech-ed online learning platform, announced today the addition of Valerie Riley to the leadership team. Riley will serve as the Director of Marketing for ITProTV overseeing lead generation with a focus on the enterprise market as the company gears up for exponential growth in the technology learning marketplace.
Riley has more than 20 years of SaaS marketing experience. She was previously in the highly competitive marketing automation space where she directed content marketing strategies and competitor product monitoring for SharpSpring, Inc. Prior to that, she spent 16 years at another software company where she managed the marketing behind the launch of several SaaS products while also marketing enterprise-level software applications in the infrastructure construction industry.
"Val's experience in agile, data-driven marketing is an exact fit for the strategy we need to drive and support our growth," ITProTV CEO Tim Broom said. "Her understanding of SaaS marketing metrics and challenges, coupled with her experience in lead generation in highly competitive markets made her the right fit for the role."
After just four years in business, ITProTV is experiencing triple digit growth as the company sets records for revenues, new customers, and new enterprise partnerships. With Riley in the lead marketing role, ITProTV plans to double both membership and revenue in the next year and launch four new subscription options for developers, technology business managers, office administrators, and creative professionals. ITProTV is disrupting the eLearning market with an affordable, engaging alternative to giants such as LinkedIn Learning, CBT Nuggets and Pluralsight.
"ITProTV solves for the best of online and in-person training with engaging hosts and an interactive environment resulting in a better-than-classroom experience," Riley said. "I'm ready to raise awareness of this well-loved brand and catapult the organization into the next stage of growth."
ITProTV is a leading software-as-a-service (SaaS) technology company that creates an entertaining & effective solution to IT training. With a vision to empower people through engaging and enjoyable technology training, ITProTV produces live IT education training shows daily offering its members the most current education available in a highly interactive format. ITProTV has trained over 20,000 members and is used by more than 4,000 educational institutions and enterprise companies worldwide. Learn more about ITProTV online training at itpro.tv.
CONTACT: Valerie Riley, [email protected] (352) 389-5528