Ivie & Associates Acquires Digital Marketing Innovator BuzzShift
FLOWER MOUND, Texas, Nov. 17, 2016 /PRNewswire/ -- Ivie & Associates is thrilled to announce the acquisition of BuzzShift, a leading digital strategy agency. BuzzShift is a Google Premier Partner headquartered in Dallas with 24 employees.
BuzzShift combines analytics, strategic expertise and a team of digital-focused creatives to create data-informed marketing content and campaigns. Founded by Cameron Gawley and Eddy Badrina in 2010, BuzzShift's client roster spans industries including technology (Verizon, Evernote, Everlane, Twilio, RISE), restaurants (Landry's Inc, Which Wich), fashion and beauty (Jack Black Skincare, Panacea), and nonprofits (National Breast Cancer Foundation, ALS Association, Big Thought).
"Digital is at the forefront of every savvy marketer's mind today; Ivie has experienced tremendous growth within our digital services teams over the last five years, and it's important to us to continue to grow and enhance our capabilities and expertise in this field," Ivie CEO and Founder Warren Ivie said. "BuzzShift has built a great track record of success in many verticals that align with Ivie's long-term strategic growth plan, and we look forward to working together to share our collective expertise for the benefit of our clients."
"Becoming a part of the Ivie family creates new opportunities for growth and expansion of our BuzzShift team," Gawley said. "BuzzShift had fantastic organic growth in 2015, and we're excited about the scale that Ivie brings to help us continue to grow our client base."
"For us, the most important keys to growth are culture and the quality of the team," Badrina added. "Ivie's culture and quality are a perfect fit for BuzzShift, and we are happy to join forces and to help augment Ivie's integrated approach to serving clients."
Badrina and Gawley will continue to oversee BuzzShift's current client base as well as support Ivie's ongoing expansion into SEM, social media advertising, digital content creation and conversion optimization. BuzzShift will join RD&F, CLM, BlueLeaf Digital, GreenLeaf Media Services, Graphic Image, Ivie Asia and China Printing Solutions under the Ivie family of companies. Ivie is a nationally certified WBENC women-owned business.
About Ivie
Founded in 1993, Ivie & Associates is headquartered in Flower Mound, Texas, and employs over 700 professionals throughout its U.S. and China offices. Ivie provides a full array of marketing solutions including creative and production services, sourcing, procurement, staff enhancement, media services, public relations, digital and interactive marketing, and general project management for many top organizations throughout the world. For additional information, please visit www.ivieinc.com.
About BuzzShift
BuzzShift is a Dallas-based digital marketing agency whose mission is to combine strategy, creativity, and data to help our clients grow online. The BuzzShift team executes its mission through paid media, social engagement (both paid and organic), compelling visual content, website development, SEO, and conversion optimization. To learn more, please visit www.BuzzShift.com.
Press Release contact: Jodi Marsh 972.899.4723 [email protected]
SOURCE Ivie & Associates
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