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iVisage Media Interviews NuEarth CEO


News provided by

NuEarth Corporation

Aug 13, 2010, 08:30 ET

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MIRAMAR BEACH, Fla., Aug. 13 /PRNewswire-FirstCall/ -- NuEarth Corporation (Pink Sheets: NUEC) ("NuEarth"), a US based manufacturer and marketer of "Clean & Green" products and technology, announced today that Mr. Levi Modelevi, the new President and Chief Executive Officer has completed an interview on the Company's focus and future with iVisage Media Inc.  Modelevi will focus on new product development, increasing the marketing of TerraSolv laboratory services and product manufacturing as NuEarth Corporation launches its revolutionary AquaSolv and AB Tech Cleaners and Strippers in the US Market.

1.  Please give us an overview of NuEarth Corporation, what you do, and your target markets?

Modelevi:    "NuEarth manufactures and markets three main product lines.  NuSoil-a very unique organic fertilizer; AquaSolv-a completely biodegradable and unique family of PAM's; and our new AB Tech biodegradable cleaners and paint strippers.


Our AquaSolv product line is our main target to launch our Company in the US markets - AquaSolv-water retention product; DustBlock-dust inhibitor; RoadBinder-soil stabilizer; AquaCarrier-pesticide and herbicide carrier; and our new AquaFrac-environmentally safe and completely biodegradable drilling and fracturing solution.


NuEarth will be making substantial announcements with regard to market penetration with growth in the retail distribution markets for our products.  I would expect our product sales and market growth to exceed our current TerraSolv revenue over the next 18 months."

2.  In your opinion, what are the 3 main reasons why investors should invest in NuEarth for the long term?

Modelevi:    "Our products, market potential and growth plans.  Our products are environmentally safe and superior to what is currently on the market.  Our market potential for our product groups represent more than $980 billion.  A small market penetration will yield large financial returns for the company.  Our growth plans put a premium on rapid expansion using external distribution partners to limit the financial burden on the Company."

3.  Is the Company's current capitalization adequate to achieve its strategic objectives through the next 12 months?

Modelevi:    "We are financially sound with our TerraSolv laboratory service division and very well supported by our largest shareholder the Avalon Group Ltd.  The Company has a very aggressive growth strategy that I have been tasked to implement and we our focused on developing the needed structure to be successful."

4.  What are the Company milestones over the next 18 months we should watch for?

Modelevi:    "We are growing fast, and the milestones set by the Company are strategic in scope.  The relocation from Italy of our TerraSolv laboratory service division; The development of a US based manufacturing facility; development and launch of a retail market for our products; and finally the expansion of our marketing and sales staff."

5.  Tell us about the Company's management team.

Modelevi:    "The team has more than 90 years of research and development experience in PAM's, organic chemistry and computer modeling for the agricultural and environmental industries.  We have 9 PhD's on staff with our TerraSolv laboratory service division and we are continually researching difference uses and industries that our products can make a difference.  


An example of this is the recent development and launch of the AquaFrac product for the emerging oil and natural gas shale drilling and exploration industry.  This product brings to the industry the first 100% environmentally safe and biodegradable fracturing solution."

6.  Do you have any additional closing comments for potential investors?

Modelevi:    "I have been with the Company for about 60 days and I am thrilled with the progress we are making.  We have hired three market and sales staff and are finalizing on the relocation of our TerraSolv laboratory service division from Italy.  I have joined NuEarth at an exciting phase of the company's development. NuEarth's products and technology have the potential to revolutionize the water retention, dust control and drilling markets.  Our new AB Tech cleaners and paint strippers will bring a "Clean & Green" technology that will replace more hazardous solutions in various industry cleaning applications.  The future is very bright for our Company and I'm proud to be associated with NuEarth.


Our products are uniquely positioned to take advantage of the move toward environmentally sensitive products worldwide.  Our target markets are dominated by smaller, under capitalized competitors – while NuEarth has developed superior products and is financially stronger and very well supported.  These facts should allow us to gain market share and ultimately dominate these niche markets."

7.  Does the Company have a website where investors can get more information?

Modelevi:    "www.nuearthcorp.com"

Investor relation contact:

c/o:  Alfon Rosalini

866-311-6373

[email protected]

SOURCE NuEarth Corporation

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