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IWC Schaffhausen celebra su pasión por el mundo del cine


News provided by

IWC Schaffhausen

May 21, 2012, 16:00 ET

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CANNES, Francia y SCHAFFHAUSEN, Suiza, May 21, 2012 /PRNewswire/ --

Con motivo del Festival de Cannes, la manufactura suiza de relojes IWC Schaffhausen celebró de nuevo su pasión por el arte cinematográfico con una velada llena de glamour. En la exclusiva Filmmakers Dinner, presentada en colaboración con Finch's Quarterly Review y este año por primera vez también con Mercedes-AMG, se dieron cita personalidades de fama mundial como el ganador del Óscar Robert De Niro, el actor Ewan McGregor y la supermodelo Karolina Kurkova. La velada también contó con la presencia de los Friends of the Brand de IWC Eric Dane, estrella de «Grey's Anatomy», y el galerista Tim Jefferies, entre otros invitados de gran renombre. Aloe Blacc, músico de soul, puso la guinda musical a la fiesta que se celebró a continuación.

«Llevamos muchos años apoyando con gran entusiasmo el sector cinematográfico y nos alegra mucho poder celebrarlo aquí en Cannes con nuestros amigos y todos aquellos que piensan como nosotros», explica Georges Kern, CEO de IWC. «Y es que igual que un director narra una historia a través de sus películas, en IWC tenemos historias que contar; el ‹storytelling› forma parte de nuestra base, del propio ADN de nuestra producción creativa».

De hecho, el mundo del cine e IWC Schaffhausen están muy unidos desde hace mucho tiempo. Así, la manufactura suiza de relojes mantiene contactos personales desde hace muchos años con numerosos actores, directores y productores de cine internacionales y ya ha realizado con algunos de sus Friends of the Brand propios proyectos de películas. Además, los relojes IWC son accesorios muy solicitados que aparecen en infinidad de películas de Hollywood y series estadounidenses. Los relojes que llevan los protagonistas en las películas «Wall Street» y «Ocean's 13» o en la comedia de acción «RED», entre otras, son relojes «made in Schaffhausen». Son además muy solicitados por los protagonistas de las series de televisión estadounidenses «Grey's Anatomy», «Private Practice» y «Gossip Girl».

Una velada llena de glamour

Con ocasión de la Filmmakers Dinner en el elegante Hotel du Cap-Eden-Roc, fueron recibidas alrededor de doscientas personalidades del mundo del entretenimiento como, por ejemplo, los actores famosos Robert De Niro, Ewan McGregor y Gerard Butler, el celebrado fotógrafo Peter Lindbergh y la supermodelo Karolina Kurkova. Entre los célebres invitados figuraban, además, los Friends of the Brand de IWC Eric Dane, Paulo Coelho y Tim Jefferies. Terry Gilliam, británico nacido en Estados Unidos, guionista, director de cine, animador, actor e integrante del antiguo grupo de humoristas Monty Python, recibió el «Finch's Quarterly Filmmaker Award», fundado por el productor y empresario de medios Charles Finch, y un reloj IWC con grabado especial. «Terry Gilliam ha demostrado durante los últimos años su extraordinario talento para el arte cinematográfico tanto delante como detrás de la cámara. Es un gran placer para nosotros poder reconocer su trabajo con este premio», justificó Charles Finch la decisión.

Concierto exclusivo de Aloe Blacc

En la Filmmakers Party que se celebró a continuación y en la que se dieron cita alrededor de doscientos invitados y personalidades adicionales, el carismático cantante Aloe Blacc dio un concierto privado y cautivó al público con sus ritmos de soul. El punto culminante llegó cuando Aloe Blacc y el ex-integrante de Supertramp John Helliwell actuaron juntos. Su interpretación del éxito mundial «Just the Two of Us» de Bill Withers fue toda una experiencia musical. A continuación, el DJ Jack E de Saint-Tropez se encargó de mantener un buen ambiente hasta las tantas de la madrugada.

Se puede solicitar material fotográfico y de vídeo sobre la Filmmakers Dinner y Filmmakers Party de forma gratuita a través de los siguientes enlaces:

http://www.photopress.ch/image/iwc

http://www.image.net(es necesario registrarse online de forma gratuita)

IWC Schaffhausen

Con un enfoque claro hacia la tecnología y el desarrollo, la manufactura suiza de relojes IWC Schaffhausen lleva fabricando desde 1868 relojes de valor duradero. La empresa se ha hecho un nombre en todo el mundo gracias a su pasión por soluciones innovadoras, su espíritu inventivo y gran habilidad técnica. Como una de las marcas punteras a nivel internacional en el sector de los relojes de lujo, IWC fabrica obras maestras de la Haute Horlogerie que reúnen ingeniería y precisión con un diseño exclusivo.

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