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JETSET Pilates Hits Over 200 Studios Sold, Strengthening Its Position as a Category Leader in Boutique Fitness

JETSET Pilates Logo (PRNewsfoto/JETSET Pilates)

News provided by

JETSET Pilates

Oct 07, 2025, 10:05 ET

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Renowned Pilates Franchise Marks Major Growth Across U.S. and International Markets

MIAMI, Oct. 7, 2025 /PRNewswire/ -- JETSET Pilates, the fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, is celebrating over 200 studios sold. This milestone reflects strong demand for JETSET's results-driven reformer method, solid unit-level performance, growing national awareness, and a scalable franchise model, positioning the brand as a category leader with clear momentum.

Within the 200+ units sold and in various stages of development, JETSET Pilates has built a strong presence in major U.S. markets, including:

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JETSET Pilates
JETSET Pilates

  • Florida (Miami–Palm Beach, Tampa Bay, Orlando, Jacksonville, Southwest Florida)

  • Texas (Dallas–Fort Worth, Austin, Houston)

  • New York Tri-State (NY, NJ, CT)

  • California (San Francisco, Santa Clara, Sacramento, San Diego, Orange County)

  • Other key cities: Nashville, Atlanta metro, Seattle, Denver/Boulder, Salt Lake City, St. Louis, Charlotte, Philadelphia metro

With an international footprint in Melbourne, the brand currently has 36 studios open across the U.S. and Australia with 15 more slated to open by year's end, setting the stage for JETSET to enter 2026 with 50 open studios.

"Reaching 200+ units sold is a milestone built by our franchise partners, instructors, leadership team, and members who keep choosing JETSET's efficient, results-driven training," said Natalie Straub, Chief Strategy Officer of JETSET Franchising. "As we scale, we're staying disciplined: opening strong studios in great markets, deepening support for our owners, and doubling down on a best-in-class member experience."

Marking this achievement, Ellie Azizi signed the brand's 200th franchise agreement with a deal in Orange County. She expressed her enthusiasm for joining the brand: "I'm thrilled to join JETSET and bring this modern Pilates experience to Orange County, helping more people build strength, confidence, and consistency. Orange County's energy and commitment to health and wellness make it the perfect fit for JETSET Pilates."

Since launching its franchise opportunity in 2022, JETSET Pilates has quickly become one of the fastest-growing concepts in the boutique fitness sector. For more information about the brand and its franchise opportunities, visit https://jetsetpilates.com/franchise/.

About JETSET Pilates 

Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with over 200 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

Contact: Elise Fricilone | Franchise Elevator | [email protected] 

SOURCE JETSET Pilates

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