Jewel, David Tutera and Jaden Hair Join Hallmark to Share Holiday Ideas and Inspiration

KANSAS CITY, Mo., Nov. 29, 2011 /PRNewswire/ -- To help consumers turn holiday "chores" into more meaningful moments, Hallmark launched a Holiday "Ideas and Inspiration" tab on its Facebook page. Here, consumers will find helpful videos and written tips from a variety of sources, including Hallmark's own greeting-card and gift-wrap experts, Cheryl Gaines and Bet David, as well as singer/songwriter Jewel, entertaining/decorating expert David Tutera, host of "My Fair Wedding with David Tutera" on WE TV, and chef Jaden Hair, creator of www.steamykitchen.com and author of the "Steamy Kitchen" cookbook.

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"We really want to help consumers focus on what's truly important during the holidays — spending quality time with family and friends," said Gaines, "because it's about those little, any-day moments that make life special, even during the holidays."

David Tutera and Jaden Hair recently met up with four-time Grammy-nominated singer/songwriter ― and new mom ― Jewel, at her ranch in Texas for a day to swap recipes, decorating tips and ideas and share family memories and traditions.

"Tradition takes on new importance as a new mom. I see myself as not just a mom, but an architect of memories. As such, I get to help my son make great memories, and the holidays are such a great vehicle for that," said Jewel. "However, most of us tend to bite off more than we can chew at the holidays, causing unnecessary stress. So I like to pick a few key traditions to focus on — like the tree — and get help or cut corners on the rest."

These are the types of tips Jewel shares in the video vignettes with David Tutera and Jaden Hair, taken at her ranch the day of their holiday get-together. Additionally, tips from David Tutera include unique and creative ways to display greeting cards, and how to make a tree skirt that tells your family story. Ideas from Jaden Hair include creating a three-dimensional Christmas tree cake for the kids to decorate, and organizing your refrigerator shelves to make holiday cooking and entertaining easier.

For more tips, ideas and inspiration, visit the Hallmark Facebook page now through the end of December.

About Hallmark Cards, Inc.

Hallmark makes the world a more caring place by helping people express what's in their hearts and spend time together — a privilege few other companies in the world enjoy. Hallmark greeting cards and other products are found in more than 41,000 retail outlets in the United States, including the network of flagship Hallmark Gold Crown® stores. The brand also reaches people online at Hallmark.com, via cell phone at Hallmark Mobile Greetings and on television through Hallmark Hall of Fame original movies and cable's top-rated Hallmark Channel. Worldwide, Hallmark offers products in more than 30 languages available in 100 countries. This privately held company is based in Kansas City, Mo. Visit http://corporate.hallmark.com for more details.

About Jewel

Acclaimed singer-songwriter and new mom Jewel began her musical career before the age of six in Alaska touring through native villages with her brothers and parents. At fifteen, she went her own way and began performing solo for the first time. Just before her 19th birthday, Jewel was signed to Atlantic Records and released her first record, "Pieces of You." After one year and three hits, the album moved a phenomenal 11 million units.

In 2010, Jewel maintained her country roots with her sophomore follow-up album, "Sweet and Wild," which she wrote and produced. Following the album's success and her Grammy nomination for "Best Female Country Vocal Performance," Jewel released "The Merry Goes' Round," her second children's album with Fisher-Price® and Mood Entertainment. Jewel's extraordinary voice and engaging stage presence have earned her acclaim throughout North America, Asia, Australia and Europe. Among her many accolades are four Grammy Award nominations, an American Music Award and an MTV Video Music Award. In 1999, she was presented the prestigious Governors Award from the Los Angeles chapter of the Recording Academy (NARAS).

Jewel currently lives on a working ranch in Stephenville, Texas, with her husband, World Champion bull-riding superstar, Ty Murray, and their baby Kase Townes Murray.

About David Tutera

David Tutera is a leading wedding and entertaining expert and TV personality known for transforming the ordinary into the extraordinary. Tutera is the author of seven popular books on the topic and is the host of the hit primetime show, "My Fair Wedding" on WE TV, which is currently in its 5th season. Awarded by Life & Style magazine as the "Best Celebrity Wedding Planner," David has an impressive celebrity client list and continuously exceeds the expected with an unmatched level of inspiration, imagination and innovation to create the latest trends. For more information, please visit www.DavidTutera.com.

About Jaden Hair

Chef Jaden Hair is a television chef, food columnist, award-winning food blogger and founder of www.SteamyKitchen.com. You can watch her cook twice a month on "Daytime Show," syndicated in 120 markets across the U.S. Jaden also is a food columnist for Discovery Health, TLC and the Tampa Tribune. Jaden's book, "The Steamy Kitchen Cookbook," was released last fall. With 113,000+ followers (@steamykitchen), Jaden is one of the most influential people in food on Twitter.

Jaden is a frequent panelist speaker at top food blogging conferences, such as BlogHer Food, and she was ranked No. 1 on Slashfood's list of "Sexy Chefs: 10 Hottest Women in the Food Industry 2011." She has been featured on the "Today Show," "CBS Early Show," Martha Stewart Living Radio, Oprah.com and Parents magazine. She was recently named one of the best food bloggers on Forbes.com.

Jaden is a mom of two little boys, Andrew and Nathan, who love to eat almost as much as she does! Jaden resides in Florida and is starting up her own organic farm on her new property.

SOURCE Hallmark