Jobber Empowers Home Service Pros to Attract More Customers and Grow Smarter with New Digital Marketing Tools

All-in-one website creator, competitor analysis, and insights dashboard help small businesses stand out online, and make data-driven decisions with confidence.

TORONTO, Oct. 15, 2025 /PRNewswire/ - Jobber, the leading provider of home service software, today announced three new marketing tools—a website creator, competitor analysis of reviews, and insights dashboard—built to help service pros stand out online, outpace local rivals, and make smarter, faster decisions.

Together, these new features advance Jobber's mission to equip small businesses with simple, innovative technology that helps them win more work with less effort. By making it easier to build a polished web presence, benchmark performance against competitors, and pinpoint the drivers of revenue, Jobber is further leveling the playing field for home service businesses in increasingly competitive markets.

"The way homeowners find and choose service pros has changed dramatically—credibility is now built online, often before a single conversation takes place," said Sam Pillar, CEO and co-founder of Jobber. "By combining powerful digital marketing tools with actionable insights, we're giving small businesses the same strategic advantages as much larger companies. This isn't just about keeping up. It's about leading in a new era for home service businesses that value growth."

Launch a professional, high-converting website in minutes—no agency required

For many small service businesses, building a website feels out of reach—too expensive, too complex, or too time-consuming. As a result, more than half of small businesses still operate without one. At the same time, younger clients are more likely to use online searches and reviews as their primary method when looking for a home service provider, more than recommendations from friends and family, according to Jobber's research.

Jobber's website creator removes these barriers for service businesses, creating a polished, multi-page site tailored to their business in just minutes—included with every Jobber plan. Service pros can instantly launch a brand-reflective site that surfaces top reviews and makes it easy for homeowners to get in touch.

Specifically, Jobber's website creator helps businesses:

• Get discovered: Built-in SEO on a custom domain ensures pros rank higher in local searches so customers find them first.
• Build trust: A polished, professional design that highlights 5-star Google reviews and a rich image gallery, giving homeowners confidence they're choosing the right business.
• Capture more leads: Integrated request forms and AI-powered receptionist chat support make it easy for homeowners to ask questions, submit requests, and book jobs instantly.
• Track ROI: Website reporting measures exactly where their leads are coming from.

"Jobber's website creator is absolutely phenomenal and refined for easy use," said Dayton Greaves, owner of North Atlanta Lawn and Hustle Services. "The built-in editor eliminates the need for any experience with SEO, web coding, or styling—saving me time and money."

"Jobber's website creator has all the features I look for—multiple pages, customer reviews, request forms, social media, and contact links," added Giovannie Timoteo, owner of Signature Estate Services. "And it was so easy to set up!"

Learn more here about Jobber's website creator feature here: www.getjobber.com/marketing-tools/website/

Benchmark against competitors and win trust with new competitor analysis tool

In today's competitive landscape, reputation is everything. Jobber's new competitor analysis tool, included in Jobber's Marketing Suite, gives service pros the visibility they need to understand how they compare to others in their market and what they can do to stand out.

With this feature, service pros can:

• Benchmark locally: Compare ratings and review volume against up to 10 competitors, displayed in a clear leaderboard right on the reviews dashboard.
• Track over time: Monitor changes in ratings and volume to see how they're stacking up and whether their reputation strategy is working.
• Act on insights: AI-driven analysis highlights specific strengths, weaknesses, and customer feedback patterns, such as response times or service quality, and provides actionable recommendations to build trust and improve customer reviews.

This local benchmarking capability empowers home service businesses to proactively manage their reputation by identifying exactly where they excel and where they need to improve, giving them a competitive edge.

Learn more about Reviews in Jobber here: www.getjobber.com/features/marketing-tools/reviews/ 

Know what's driving growth—and double down on it

Running a small business often means working with tight budgets and limited time, leaving little room to reflect on business performance and make important improvements. The new insights dashboard puts actionable intelligence at service pros' fingertips, offering a clear, centralized view of the metrics that matter most.

From lead sources and revenue trends to conversion rates and job values, the dashboard makes complex data simple, so pros can instantly see what's driving growth and where to reinvest for maximum impact.

With the insights dashboard, service pros can:

• Gain clarity: View new leads, requests, quotes, and jobs data in one simple dashboard.
• Follow the money: Jobber's revenue heatmap pinpoints which neighborhoods or service areas generate the most income for the business.
• Measure efficiency: Monitor lead funnels, quote approval times, and conversion rates to identify bottlenecks and make adjustments to accelerate growth.
• Maximize ROI: Identify which marketing channels and customer interactions deliver the highest returns and cut out what doesn't work.
• Plan with confidence: See projected income, upcoming payouts, and cash flow trends to anticipate what's ahead financially.

"With the insights dashboard, Jobber truly gives us confidence to make better decisions, and gives me the freedom to sit back and watch my business run," said Misael Avalos, owner of Time Maid Cleaning.

Learn more about the insights dashboard here: www.getjobber.com/know-your-numbers/

About Jobber

Jobber is the award-winning platform that puts blue collar first. Built for service pros, Jobber software streamlines and automates their workflows to run more efficiently, increase profitability, and grow faster. More than 300,000 service pros in over 50 industries—including landscaping, plumbing, cleaning, and contracting—use Jobber to serve over 27 million properties in more than 60 countries. Jobber continually ranks as one of Canada's fastest-growing and most innovative companies by The Globe and Mail, Fast Company, and Deloitte. For more information visit: jobber.com.

Media contacts

Travis Van Horn
PAN Communications for Jobber
[email protected] 
+1 202-840-2286

Elana Ziluk
Senior Public Relations Manager, Jobber
[email protected] 
+1 416-317-2633

SOURCE Jobber