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Juicy Couture London Flagship Store To Relocate To Regent Street

Juicy Couture announces it will relocate its London flagship to the prestigious West End shopping destination Regent Street in July 2012.


News provided by

Juicy Couture

May 16, 2012, 06:50 ET

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NEW YORK, May 16, 2012 /PRNewswire/ -- The US luxury lifestyle brand will open the flagship location at 198 Regent Street in mid-July 2012, while the Bruton Street store will remain open until August 31, 2012. The new store will comprise 4,500 square feet of space laid out over two main floors, plus a mezzanine level.  It will showcase women's, girls' and baby apparel, as well as accessories, fragrance and jewelry, beginning with the Autumn '12 Collection. Juicy's executive offices, currently located at Bruton Street, will also relocate to Regent Street in mid-August. 

Juicy Couture will retain its sales showroom at the iconic Hartnell Suites, located at 26 Bruton Street, where the renowned couturier Norman Hartnell designed the wedding gown for Queen Elizabeth II.

The opening of the Regent Street flagship plays a key part in the brand's evolution under the new leadership of Chief Creative Officer and President LeAnn Nealz.

For further information, please contact Alissa Heumann at Lividini & Co.:

Alissa Heumann T: 212.252.8881 E: [email protected]

About Juicy Couture

Juicy Couture embraces the bright and glamorous fun of its Los Angeles heritage by discovering the couture in the everyday, and delivering an element of surprise in all of its designs. 

Famous for ascending the tracksuit to its status as a casual luxury icon, the brand continues to evolve, bringing the same confident, whimsical and feminine attitude to everything it creates. Today, the global phenomenon offers an assortment that spans fashion apparel for women, girls and baby, handbags, shoes, intimates, swimwear, fragrance, accessories, jewelry, sunglasses and small goods.

Started by two fashion-obsessed friends in 1997, Juicy Couture quickly achieved global recognition and garnered millions of fans, many with famous faces. In 2003, Liz Claiborne Inc. (currently known as Fifth & Pacific Companies, Inc.) acquired the company, and in 2010, Juicy Couture tapped LeAnn Nealz as Chief Creative Officer and President to guide the brand into its next phase of growth, while preserving the house's playful and unique DNA.

North America is home to approximately 127 Juicy Couture and Juicy Couture Outlet stores. You can also shop Juicy Couture in select department stores and online at JuicyCouture.com.  Internationally Juicy Couture and Juicy Couture Outlet stores can be found in over 279 stores in 30 countries across Europe, Asia, Latin America and the Middle East.

SOURCE Juicy Couture

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