Katz Broadcasting's LAFF, GRIT and ESCAPE Add New Markets

Launches Drive LAFF to 76.3% of U.S. and 86.5 Million Households, GRIT to 88% of U.S. and 99 Million HHs, ESCAPE to 78%/88.4 Million Homes

Jan 19, 2016, 12:19 ET from Katz Broadcasting

MIAMI, Jan. 19, 2016 /PRNewswire/ -- Multiple stations in multiple markets have recently launched the three emerging Katz Broadcasting television networks GRIT, ESCAPE and LAFF.

New markets include:
LAFF: Miami-Fort Lauderdale, FL (WLTV-TV), Portland, OR (KPTV), Nashville, TN (WTVF), San Antonio, TX (KNIC), Grand Rapids, MI (WOOD), Norfolk, VA (WSKY), Louisville, KY (WKYI), Fort Myers - Naples, FL (WFTX) and Knoxville, TN (WATE).

GRIT: Sarasota, FL (WSNN), West Palm Beach, FL (WFLX), Grand Rapids, MI (WOTV), Shreveport, LA (KSLA), Jackson, MS (WDBD) and Myrtle Beach-Florence SC (WMBF).

ESCAPE: Portland, OR (KPDX), Grand Rapids, MI (WXSP), Richmond, VA (WWBT), Fort Myers - Naples, FL (WFTX) and Dayton, OH (WDTN).

This recent growth accelerates the penetration of LAFF to 76.3% of the United States, which equals  86.5 million households, GRIT to 88% of the U.S. and 99 million HHs and ESCAPE to 78%/88.4 million homes.

These launches also come with considerable cable carriage for the networks locally.

"The addition of these powerful stations in so many strong markets widens our already robust and expansive market coverage for our three young networks," said Jeffrey Wolf, Chief Distribution Officer for Katz Broadcasting.

LAFF features a mix of contemporary off-network sitcoms and popular movies.  The LAFF brand crosses multiple platforms, with the linear network carried on the signals of local broadcast stations with corresponding cable carriage and digital content being curated, aggregated and available at LAFF.com and on mobile via the LAFF app, which is available for free in the Apple iTunes Store for iPhones and the Google Play Store for Android devices. Action-oriented GRIT targets men 25-54 with a heavy focus on western, war and action theatrical motion pictures and series.  ESCAPE reaches women 25-54 with a brand of programming anchored in stories of crime and mystery.

Katz Broadcasting was established in 2014 by former Turner Broadcasting executive Jonathan Katz.  Katz also still serves as COO of Bounce TV, the fastest-growing African-American targeted network on television.


Jim Weiss 




SOURCE Katz Broadcasting