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Kia Motors America Announces Record July Sales

Second Best Month Ever Led by the 2011 Sorento CUV


News provided by

Kia Motors America

Aug 03, 2010, 12:07 ET

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IRVINE, Calif., Aug. 3 /PRNewswire/ -- Kia Motors America (KMA) today announced record July sales of 35,419 units, a 20.7-percent increase from July 2009 with year-to-date sales of 205,488 up 16.3-percent.  The 2011 Sorento CUV was the brand's best-selling vehicle for the seventh consecutive month. Soul sales increased 24.7 percent from June and are up 65.3 percent from last July.

"To achieve our second best monthly sales ever following the completion of our highest first half sales is evidence of the impact our new, design-led products are having on the Kia brand," said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia (KMMG).  "While Sorento has been nothing short of a sales superstar for the Kia brand, leading each month since its launch in January, the all-new 2011 Sportage CUV is arriving in dealer showrooms now and will continue our sales growth through the summer and fall and there are more new vehicles coming in the near future."

Kia Motors is in the midst of a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time, contributing to the brand's continued gains in U.S. market share.  With three new vehicle introductions and several other key initiatives planned for 2010, Kia is poised to continue its momentum and build the brand through design innovation, quality, value, safety features and with new technology such as UVO powered by Microsoft®(1), an advanced hands-free in-car communication and entertainment system (expected to be available in select Kia models in the U.S. later this year).  

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 700 dealers throughout the United States. For 2009, KMA recorded its 15th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline "The Power to Surprise."

Kia Motors America is the "Official Automotive Partner of the NBA." Information about Kia Motors America and its full vehicle line-up is available at its Web site – www.kia.com. For media information, including photography, visit www.kiamedia.com. 


MONTH OF JULY

  YEAR-TO-DATE

Model

2010

2009

 2010

2009

Rio

3,432

1,719

17,167

13,461

Spectra

16

5,616

247

42,613

Forte

6,885

3,631

40,352

3,899

Optima

1,857

2,680

17,484

17,383

Amanti

22

57

209

3,428

Sportage

1,734

7,266

10,477

29,400

Sorento

7

802

771

16,538

MY'11 Sorento

9,003

  n/a

59,024

   n/a

Sedona

2,400

1,654

13,312

21,074

Rondo

174

557

3,182

9,819

Borrego

1,869

510

6,606

3,107

Soul

8,020

4,853

36,657

16,027






Total

35,419

29,345

205,488

176,749

(1) Microsoft is a registered trademark of Microsoft Corporation in the United States and/or other countries.

SOURCE Kia Motors America

21%

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