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Kia Motors America anuncia las ventas de marzo
  • USA - English

El Optima y Soul sobrepasan record de ventas para este mes; el completamente nuevo sedán K900 llega a concesionarios selectos


News provided by

Kia Motors America

Apr 01, 2014, 06:38 ET

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IRVINE, California, 1 de abril de 2014 /PRNewswire-HISPANIC PR WIRE/ -- Kia Motors America (KMA) reportó hoy las ventas de marzo de 54.777 vehículos, un aumento de 11,5 por ciento durante el mismo período en el 2013 y dirigido el Optima sedán de tamaño mediano fabricado en los Estados Unidos* y el totalmente transformado Soul, con 16.310 y 13.992 unidades vendidas respectivamente. El segundo mejor total de ventas de marzo en la historia de la compañía incluye las primeras entregas del nuevo K900 sedán de lujo que comenzaron a llegar a concesionarios selectos con disponibilidad limitada el mes pasado.

"El 2014 marca el vigésimo aniversario de Kia en EE.UU. y nuestro fuerte desempeño en marzo ayudó para que las ventas en el primer cuatrimestre subieran X por ciento respecto al año anterior, gracias a los inventarios de vehículos de mayor tamaño y la popularidad continua del Optima y el Soul," dijo Michael Sprague, vicepresidente ejecutivo, ventas y mercadeo, KMA. "Ahora que los K900s están arribando a los concesionarios, el conjunto de productos de Kia se encuentra más refinado que nunca y ofrece un diseño de primera clase, tecnología avanzada y excelente calidad en todos los segmentos en los que competimos, desde subcompactos a autos de lujo."

Acerca de Kia Motors America

Kia Motors America (KMA) es el brazo de comercialización y distribución de Kia Motors Corporation con sede en Seúl, Corea del Sur. KMA orgullosamente sirve como el "Socio Automotriz Oficial" de la NBA y el LPGA y superó la marca de ventas anuales de 500.000 por segundo año consecutivo en el 2013 tras el lanzamiento de siete vehículos completamente nuevos o rediseñados de manera significativa.  Kia ofrece una línea completa  de vehículos, incluyendo el sedán K900[1] de tracción trasera, el sedán Cadenza, el Sorento CUV,  el vehículo Soul urbano de pasajeros, el compacto Sportage CUV,  el sedán Optima mediano, Optima Hybrid, el sedán compacto Forte, Forte 5 puertas y compacto Koup, Rio y Rio de 5 puertas sub-compactos y la minivan Sedona a través de una red de más de 765 concesionarios en todo Estados Unidos. La planta de fabricación  en Estados Unidos de Kia en West Point, Georgia,  fabrica el Optima* y el Sorento* y es responsable  de la creación de más de 14.000 empleos.

La información sobre Kia Motors America y su  línea completa de vehículos está disponible en su sitio web - www.kia.com. Para obtener información para  la prensa, incluyendo fotografías, visite www.kiamedia.com. Para recibir notificaciones por correo electrónico con los comunicados de prensa en inglés en el momento de su publicación, suscríbase a http://www.kiamedia.com/us/en/newsalert.

* El Sorento y Optima GDI (EX Trims y sólo ciertos modelos LX Trims) y GDI Turbo se construyen en los Estados Unidos de partes con fuente de origen estadounidense y global.


MES DE MARZO

EN UN AÑO

Modelo

2014

2013

2014

2013

Rio

3.571

4.009

9.566

9,818

Forte

7.048

5.931

17.285

15.342

Optima

16.310

14.366

37.515

38.813

Cadenza

868

--

2.495

--

K900

105

--

105

--

Sportage

3.571

2.680

8.827

7.436

Sorento

8.671

10.005

23.006

25.955

Sedona

641

54

1.539

555

Soul

13.992

12.080

32.668

29.013

Total

54.777

49.125

133.006

126.932

[1] El K900 V6 se espera en el verano del 2014. Inicialmente sólo estará disponible en mercados selectos con disponibilidad limitada.

FUENTE Kia Motors America

21%

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