Kimora Lee Simmons Designs Chic New KLS RushCard

New Design along with Custom Money Management Tools Help Members Stand out and Feel Good about their Finances

Jul 11, 2011, 13:52 ET from UniRush LLC

CINCINNATI, July 11, 2011 /PRNewswire/ -- The wait is over. Today, RushCard unveiled the new, chic KLS RushCard designed by designer and entrepreneur Kimora Lee Simmons.  


The KLS RushCard is no ordinary prepaid card. The card features the sleek KLS logo, a luxe, purple zebra print background, and pink cascading diamonds.

"Prepaid Visa RushCard users are people with style, flair, and confidence -- Why shouldn't their money look as fabulous as they do?" Kimora said.

The new KLS RushCard was designed to help those who want to exercise their financial freedom feel good about their money. The card offers all the convenience and money-saving features of the original RushCard.

The new KLS RushCard is a great addition to RushCard's suite of offerings. Our members are not going to only love the new look, they're going to love what they can continue do with this card by taking advantage of its many free features," said Russell Simmons, RushCard's co-founder.

Members can use their cards anywhere Visa debit cards are accepted – in stores, online, and at ATMs. Plus they can enroll in free Direct Deposit, transfer money between cards, create and follow a budget, and track their spending, all while saving on health care services and prescription drug costs. They can simply choose the design that best suits their style.

"Our customers enjoy the stylish cards we offer and we wanted to give them more of what they like," said Jeff Filliater, RushCard's Chief Marketing Officer. "The new KLS RushCard with its vibrant appeal will continue to benefit our members."

To learn more about the Prepaid Visa RushCard, card fees, and money management tools, visit or call 866-RUSHCARD. Check out for the latest personal finance news, tips, and polls to help you stay on the road to financial freedom.

About UniRush LLC

Headquartered in Cincinnati, UniRush LLC provides members with access to services that enable them to achieve their personal and financial goals.  The RushCard offers the more than 60 million Americans without access to a traditional banking relationship an array of basic financial services via the Prepaid Visa RushCard. Benefits of the program include direct deposit, the ability to withdraw funds at more than 850,000 ATMs globally, the ability to use the card wherever Visa debit cards are accepted, and a suite of health products to help those underserved by the insurance industry. For more information about UniRush and RushCard visit or find us at or on Twitter @RushCard.