KingSize Announces Exclusive Partnership with Copper Fit
NEW YORK, Nov. 14, 2017 /PRNewswire/ -- KingSize, the men's extended sizing retailer, announced an exclusive partnership with Copper Fit carrying its compression gear in extended sizes 2XL-5XL. The partnership and size range is a direct nod to the increasing demand from a growing plus-size industry to include more sizes and options for men.
"Acceptance and growth of plus-size fashion has been monumental in the past few years. We want to bring that same inclusivity and acceptance to men who still struggle with a lack of larger options and sizes in traditional retail," said David Reinke, senior vice president and general brand manager of KingSize.
The exclusive extended sizes of Copper Fit product fill the gap for larger men who are looking for the support and relief that comes from compression products.
Receiving his fair share of injuries, aches and pains over a 20-year professional football career, Copper Fit brand ambassador and Hall of Fame quarterback Brett Favre said, "I know the pain that can flare up after a lifetime of pushing your body to the limit. Copper Fit compression sleeves are designed to help people stay active and enjoying life. Everyone, regardless of size, should have access to them."
Copper Fit's compression sleeves are copper-infused to help reduce odors. Copper, a natural mineral, is known for its anti-bacterial, anti-odor properties. Infusing copper into the sleeve's compression fabric helps keep bacteria and odors from forming on the garment.
"Men of every size should have access to quality compression products. We are proud of the affiliation with KingSize, and pleased to support all shapes and sizes in their pursuit of living limitless," said Andy Khubani, CEO of Copper Fit.
The Copper Fit compression products is sold on KingSizeDirect.com and include a wrist sleeve, back belt, ankle sleeve, calf sleeve, knee sleeve, and compression socks. The collection includes pieces priced from $19.99-$34.99 in sizes L-5XL with the exclusive sizing of 2XL-5XL.
ABOUT KINGSIZE
KingSize, a business of FULLBEAUTY Brands, caters to the big and tall guy with a wide selection of clothing and accessories for every aspect of his life. We believe that a man doesn't have to be trendy to always be in style. We believe expensive isn't the same as good. We believe that you should take comfort everywhere, no matter what you're doing or where you're going. Founded over 60 years ago, KingSize provides a no-hassle shopping experience. You can always count on great quality, value and service. Trust the professionals. Trust The Big & Tall Experts®.
MEDIA CONTACT
Ruth Bibby
Public Relations Manager
[email protected]
SOURCE KingSize
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