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      KitchenAid Debuts New Ceramic Bowl Designs To Customize The Iconic Stand Mixer

      Brand Puts Color & Design Leadership on Display at 2019 Housewares Show


      News provided by

      KitchenAid

      Mar 01, 2019, 07:00 ET

      Share this article

      Share this article


      BENTON HARBOR, Mich., March 1, 2019 /PRNewswire/ -- A leader in color and design for the past 100 years, KitchenAid fuels creativity in the kitchen by sparking inspiration among passionate makers. This year, KitchenAid celebrates a century of making and continues to assert its color and design authority through new 5-quart ceramic bowls in Confetti Sprinkle, Parasol, Scandi Floral, Whispering Floral and White Mermaid Lace.

      Continue Reading
      Scandi Floral Ceramic Bowl. *Stand mixer shown is sold separately.
      Scandi Floral Ceramic Bowl. *Stand mixer shown is sold separately.

      "We continue to introduce designs that we know consumers will love," said Nikki Lockett, U.S. Marketing Leader for KitchenAid Small Appliances. "Our new bowls offer function and versatility. With new textures and finishes, makers can continue to seek inspiration in the kitchen by introducing a fresh accessory to their stand mixer, adding their own personal mark."

      Mix and match the following new designs with the stand mixer while celebrating the natural beauty of ceramics:

      • Confetti Sprinkle sparks inspiration for your next baking experience with a burst of confetti.
      •  Parasol is inspired by worldly travels. This 3-D faceted bowl combines the traditional Japanese parasol umbrella with Scandinavian floral designs.
      • Scandi Floral is a playful pattern with a hand-painted look that is inspired by Scandinavian floral designs.
      • Whispering Floral is a subtle gray floral graphic applied to a white chocolate bowl, bringing forth feelings of peace and serenity to your kitchen.
      • White Mermaid Lace is a 3D-embossed design inspired by a traditional Japanese fish scale pattern, finished with a reactive glaze that changes the color's intensity to accentuate the pattern.

      Beyond the contemporary and stylish designs, the 5-quart ceramic bowls have a variety of key product features including:

      • Versatile Bowl
        Bowl is microwave, oven (up to 475°F/250°C) and freezer-safe, so you can soften butter, temper chocolate, and harden or cool ingredients all in a single bowl.
      • Easy to Use
        30% lighter* with pour spout and comfortable handle for a clean, easy transfer of ingredients.
      • Built to Last
        Titanium-reinforced ceramic resists chipping, cracking, crazing and staining, and is guaranteed with a 5-year no-chip warranty.**
      • Easy to Clean
        Made from dishwasher-safe ceramic.

      The Confetti Sprinkle (KSM2CB5PCS) MSRP $84.99, Parasol Ceramic Bowl (KSM2CB5TPA) MSRP $94.99, Scandi Floral Ceramic Bowl (KSM2CB5PSF) MSRP $84.99 and Whispering Floral Ceramic Bowl (KSM2CB5PWF) MSRP $84.99 and White Mermaid Lace (KSM2CB5TWM) MSRP $94.99 will be available spring/summer 2019.

      The first stand mixer colors were derived from what was trending in homes and fashion during the time. Today, KitchenAid not only continues to introduce trending colors but the brand also ensures its color palette and designs have something for everyone. Knowing that makers like to express themselves and look to join the kitchen as a place of joy and inspiration, the brand's ceramic bowl collection includes everything from classic colors to eye-catching florals.

      Discover the full lineup of new KitchenAid products coming out in 2019: https://www.multivu.com/players/English/8493651-kitchenaid-2019-housewares-show-100-year-celebration/

      *Compared to previous model KSMCB5 / 5KSMCB5.

      **Visit kitchenaid.com for warranty details.

      About KitchenAid

      Since the introduction of its legendary stand mixer in 1919 and first dishwasher in 1949, KitchenAid has built on the legacy of these icons to create a complete line of products designed for those with a passion to make. Today, the KitchenAid® brand offers virtually every essential for the well-equipped kitchen with a collection that includes everything from countertop appliances to cookware, ranges to refrigerators, and whisks to wine cellars. To learn more, visit KitchenAid.com or join us at Facebook.com/KitchenAid and Twitter.com/KitchenAidUSA.

      MSRP is manufacturer's suggested retail price. Dealer alone determines actual retail and advertised prices.

      Media Contact:
      Zoe Krey
      MSL
      312-965-3824
      [email protected]

      SOURCE KitchenAid

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